Media Planning Director
1 month ago
Harmelin Media is a leading full-funnel media agency headquartered in Philadelphia, PA. With over 41 years of experience, we have grown into one of the largest independent media agencies in the country, boasting billings of nearly $1 billion.
Our success is driven by our commitment to our clients, employees, and community. We pride ourselves on tailoring our strategies to each client's unique needs and evolving our roles to leverage each employee's strengths. This approach has resulted in unparalleled tenure among our clients and staff.
Are you a motivated media professional seeking a new challenge and opportunities to advance your skills and career? If you excel in managing multiple priorities in a fast-paced environment, prioritizing client service, and fostering a collaborative team approach, we encourage you to learn more about this exciting opportunity.
Job SummaryWe are seeking an experienced media professional to oversee the strategy, planning, execution, optimization, and performance analysis for high-profile accounts. As a key member of our team, you will work closely with clients and collaborate with colleagues to drive integrated planning across various business units and channels.
You will be responsible for developing and implementing media plans that drive business results, managing the growth and development of junior team members, and maintaining strong relationships with internal and external stakeholders.
Key Responsibilities- Develop and execute comprehensive media plans across digital, broadcast, cable, OOH, print, and lifestyle media channels.
- Analyze data from various sources to inform media strategy, including target audience analysis, budget recommendations, and media channel optimizations.
- Present strategic recommendations to clients and internal stakeholders, effectively communicating the value of our media plans.
- Build and maintain strong relationships with internal and external partners, ensuring seamless collaboration and exceptional client service.
- Collaborate with cross-functional teams to drive business results and optimize media plans.
- Communicate effectively with all levels of employees, senior leadership, vendors, and clients.
- Manage client budgets and facilitate the billing process with internal accounting teams.
- Minimum 5 years of experience in media planning and buying.
- Self-motivated, highly organized, and able to manage multiple priorities simultaneously.
- Excellent communication, presentation, and interpersonal skills.
- Strong analytical skills, with the ability to derive insights from various reporting channels.
- Ability to thrive in a fast-paced environment and adapt to changing priorities.
- Proficient in Microsoft Office, particularly Excel and PowerPoint.
- Ability to travel as needed and required by clients.
- Medical, dental, and vision coverage.
- Life insurance.
- Long-term disability.
- 401(k) plan.
- Generous paid time off and holidays.
- AFLAC and flex spending accounts.
- EOY medical reimbursement.
- Health advocate healthcare assistance program.
- Fitness club reimbursement.
- Professional and personal development allowance.
- Legal services and identity theft protection.
- Referral incentive program.
Harmelin Media is committed to building a diverse, equitable, and inclusive workplace and is an equal opportunity employer. We welcome applications from qualified candidates without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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