Digital Marketing Manager

5 days ago


Denver, Colorado, United States Ria Financial Full time
Job Description

Ria Financial is seeking a highly skilled Digital Marketing Manager to join our team. As a company that values innovation and inclusivity, we're looking for someone who can drive growth through strategic marketing initiatives.

Key Responsibilities
  • Develop and execute comprehensive marketing plans to drive user acquisition across various digital channels.
  • Manage end-to-end mobile user acquisition and other digital campaigns, including agency briefing, campaign setup, budget allocation, ad creative development, targeting, bidding, and performance tracking.
  • Analyze campaign performance metrics, conduct A/B testing, and provide regular reports on key performance indicators (KPIs) to track campaign effectiveness.
  • Collaborate with cross-functional teams to optimize app store listings, landing pages, and user onboarding experiences.
  • Stay updated on industry trends and best practices in mobile user acquisition and digital marketing.
Requirements
  • Minimum of 5 years of experience in digital marketing with a focus on mobile user acquisition.
  • Strong understanding of mobile app ecosystem, including app store optimization (ASO), mobile ad networks, social media advertising platforms, attribution tracking, and other relevant mobile marketing channels.
  • Proficient in analyzing data and using data insights to drive campaign optimizations.
  • Experience with analytics tools such as Google Analytics, Facebook Ads Manager, or similar platforms.
What We Offer

Ria Financial offers a dynamic and inclusive work environment, with opportunities for growth and development. If you're a motivated and results-driven individual with a passion for digital marketing, we encourage you to apply.



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