Social Engagement Specialist

4 days ago


Arlington, Virginia, United States Sinclair Broadcast Group Full time
About the Job

We are seeking a highly motivated Social Engagement Specialist to join our team at Sinclair Broadcast Group. As a key member of our digital media team, you will be responsible for developing and executing social engagement strategies that drive audience growth and loyalty.

This role requires a deep understanding of social media platforms, their algorithms, and audience-building strategies. You will be responsible for creating and implementing engaging content, managing community interactions, and analyzing performance metrics.

Salary: $75,000 - $100,000 per year, depending on experience.

Key Responsibilities
  • Develop and execute social engagement strategies across multiple platforms.
  • Manage and moderate community interactions to foster meaningful audience engagement.
  • Collaborate with internal teams to ensure seamless execution of social media campaigns.
  • Analyze performance data to identify trends and opportunities for improvement.
Requirements
  • Minimum 5-7 years of experience in social media management, preferably in the lifestyle or entertainment industry.
  • Strong analytical skills with the ability to turn data into actionable steps.
  • Experience with social media management tools, such as Hootsuite or Sprout Social.


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