Paid Search Engine Marketing Specialist
2 weeks ago
Job Summary:
We are seeking a highly skilled Paid Search Engine Marketing Strategist to join our team at Mediassociates. As a Paid Search Engine Marketing Strategist, you will be responsible for developing and executing integrated Paid Search Engine Marketing (SEM) campaigns across various platforms, including Google Ads, Bing Ads, and YouTube. You will work closely with our team to analyze market trends, identify opportunities, and optimize campaigns to achieve maximum ROI.
Key Responsibilities:
- Develop and manage complex digital campaigns from inception to execution, ensuring alignment with client goals and KPIs.
- Conduct market research and competitive analysis to stay up-to-date with emerging trends and best practices.
- Collaborate with internal teams to develop and implement process improvements, automation, and optimization schedules.
- Present performance reporting and insights to clients and internal stakeholders, highlighting opportunities and emerging trends.
- Foster a collaborative team environment, providing support and guidance to team members as needed.
Requirements:
- Minimum 3 years of experience in the paid search ecosystem, with a strong understanding of Paid YouTube strategies and best practices.
- Agency experience required, with a proven track record of successfully managing complex client campaigns and relationships.
- Expertise in bid-management platforms, including Search Ads 360, Skai, and Marin, as well as Google and Bing editor platforms.
- Strong analytical and technical aptitude, with proficiency in Microsoft Excel and math.
- Excellent communication and presentation skills, with the ability to speak with and present to internal and external stakeholders of all levels.
What We Offer:
Mediassociates is a leading independent media planning, buying, and analytics agency, committed to delivering innovative solutions that drive business outcomes. We offer a dynamic and collaborative work environment, with opportunities for professional growth and development. Our team is passionate about digital media and advertising, and we are seeking like-minded individuals to join our team.
Equal Opportunity Employer:
Mediassociates is an equal opportunity employer, committed to diversity and inclusion. We welcome applications from qualified candidates of all backgrounds and perspectives.
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