Marketing Director
4 weeks ago
As a key member of the Body Contouring Customer Marketing Team at AbbVie, the Associate Director will play a crucial role in developing and executing customer marketing strategies to meet or exceed financial targets and key brand metrics. This role requires demonstrated marketing and commercial acumen, operational and program management experience, and experience in medical device or pharmaceutical channels.
Key Responsibilities
• Develop and direct key customer (HCP) marketing initiatives to drive business growth and meet financial targets
• Collaborate with cross-functional teams, including consumer and field marketing, operations, sales leadership, and analytics teams
• Develop effective working relationships with Regulatory, Legal, Medical, and Compliance counterparts to ensure all tactics meet requirements
• Oversee the development and management of promotional programs and tools to support brand strategies
• Contribute towards achieving brand financial and market share goals, manage promotional budget, and deliver quarterly profit targets
Requirements
• Bachelor's degree required
• Demonstrated marketing and commercial acumen, operational and program management experience, and experience in medical device or pharmaceutical channels
• Ability to lead projects with the ability to anticipate and pivot quickly as driven by the needs of the business
What We Offer
AbbVie is an equal opportunity employer and offers a comprehensive package of benefits, including paid time off, medical/dental/vision insurance, and 401(k) to eligible employees. This job is eligible to participate in our short-term incentive programs.
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