Senior Digital Analyst

2 weeks ago


Dallas, Texas, United States Frontier Communications Full time
Job Title: Senior Digital Analyst

Frontier Communications is seeking a highly skilled Senior Digital Analyst to join our team. As a Senior Digital Analyst, you will be responsible for executing, implementing, and managing the measurement and analytics strategy for e-commerce performance.

Key Responsibilities:
  • Collaborate with IT, business leads, product, marketing, and other business intelligence teams to enable detailed measurement of Frontier Cart performance
  • Leverage web analytics tools (Quantum, Adobe), Voice-of-Customer, and site behavior tools
  • Provide technical requirements for analytics tracking and measurement around critical and secondary KPIs
  • Creation of dashboards that provide engagement and conversion funnel metrics
  • Leverage "offline" data sources that help analyze opportunities in the cart experience
  • Reporting and interpretation of data to help business leaders understand key behavioral and sales performance insights
  • Reporting out on status of capability/feature launches and collaborating with stakeholders to mitigate challenges that might arise
  • Manage session replay, heatmap, and click/engagement reporting. Share findings, insights, and recommendations with the UX/Testing teams and other stakeholders to drive conversion.
  • Manage alerting and anomaly reporting to quickly surface problems/opportunities in the cart flow and initiate needed actions. Partner with IT/devs to address possible technical issues.
  • Writing JIRA feature stories to lead requirements and functional needs of the business to measure the experience
  • Provide cart performance dashboards and ad-hoc reports/analysis with a focus on a combination of leadership-level reporting and tactical-level performance management
  • Manage critical relationships with internal teams and external partners/vendors
  • Identify sales/ecom optimizations that could drive higher conversion and revenue growth
  • Drive cart feature roadmaps with a focus on conversion rate optimization (CRO) and sales growth
  • Employee/stakeholder analytics training and support
Requirements:
  • A passion for making data-driven decisions, with strong communication, creativity, problem-solving, and critical thinking skills
  • Strong experience working with e-commerce analytics data, drawing granular and high-level insights, and crafting recommendations based on the data
  • Strong project management, organizational, and presentation skills
  • Well-versed in presenting data with the ability to contextualize data and "tell the story"
  • Bachelor's degree required
  • Minimum 2-3 years' experience with Adobe Analytics. Demonstrated expertise in creating reports, dashboards, segments, and calculated metrics
  • Minimum 2-3 years' experience working with data visualization tools (such as Power BI, Tableau, and others)
Preferred:
  • Minimum 1-year experience working with a voice-of-customer survey platform (such as Medallia, ForeSee, and others)
  • Minimum 1-year experience working with a session replay tool (such as Decibel, Full Story, or others)
  • Minimum 1-year experience working with a heat mapping tool (such as Crazy Egg, Hotjar, and others)
  • Understanding of HTML, CSS, JavaScript, site tagging and tracking code. Familiar working with developer tools (including Omnibug) for auditing tags and code
  • Expertise in using Microsoft Excel and PowerPoint
What We Offer:
  • Competitive salary range: $59,000 - $167,000
  • 20 PTO (Paid Time Off) days + 10 paid holidays per year
  • Day one medical, dental, vision and prescription drug plan
  • 401k match of 50% on 6% of eligible compensation
  • Tuition Assistance Program
  • Personal & Work Life Balance Resources & Wellness Support Assistance
  • Employee Resource Groups
  • Same-sex spouse and domestic partner benefits coverage
  • 10 weeks of paid parental leave, & a phased return to work program for new parents
  • Up to $10k in adoption program assistance
  • 3 weeks of paid caregiver leave

Frontier Communications is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.



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