Account Manager
6 days ago
Job Summary:
The Account Manager - Marketing is responsible for managing assigned client portfolios with marketing campaigns across multiple execution channels to ensure campaign delivery success. This role will lead cross-functional client marketing and functional experts to develop execution program solutions to achieve strategic client objectives in New Accounts, Sales, and Net Income goals.
Key Responsibilities:
- Lead omnichannel campaign delivery planning, execution, and optimization for assigned client relationships across primary marketing channels including direct mail, email, paid media, and earned media.
- Manage campaign execution calendar for channel acquisition, retention, lifecycle, and integration efforts for assigned client portfolios working closely with other Performance Marketing teams.
- Serve as liaison and central point of contact for marketing teams for milestone tracking, change control requests, process exceptions, as well as omnichannel optimization opportunities.
- Engage, coordinate, and lead project management for Omnichannel marketing campaigns ensuring growth strategy deliverables are achieved.
- Collaborate with peers in Account Management, the Demand Gen organization, and Performance Marketing to deliver campaigns for our partners and platform teams.
- Establish and lead regular campaign portfolio review operating process with client marketing teams to drive execution progress, proactively address roadblocks, optimize marketing opportunities, and share best practices.
- Partner with SYF platform marketing, Portfolio Director's, and Demand Gen teams to plan and forecast channel capacity inflection points, prioritize campaigns, and effect workload demand balancing to support P&L strategic priorities and governance requirements.
- Drive and coordinate client marketing campaign incident management and corrective actions; partnering with remediation subject matter experts and compliance teams.
- Build relationships/networks across key functional areas that support marketing execution plans.
- Perform other duties and/or special projects as assigned.
Requirements:
- Bachelor's Degree or in lieu of degree high school diploma/GED and 5+ years of professional experience in sales, marketing, operations in a corporate environment.
- A minimum of 4 years of marketing experience to include Project Management and client relationship experience.
- Experience leading and growing a team of professionals.
- Ability to travel 20% of the time or as needed.
Desired Characteristics:
- Excellent team skills; flexibility to pivot with strategy, regulatory, and market evolution; and proven ability to work cross-functionally, as well as within own function.
- Proven client relationship management skill sets, experience developing plans, and consistently meeting deadlines in a fast-paced environment.
- Agile skill sets, team, process, tools, and/or methods experience, a plus.
- Demonstrated experience with tactical omnichannel execution across multiple channels.
Grade/Level: 10
Salary Range: $75,000.00 USD Annual and is eligible for an annual bonus based on individual and company performance.
Eligibility Requirements:
- You must be 18 years or older.
- You must have a high school diploma or equivalent.
- You must be willing to take a drug test, submit to a background investigation, and submit fingerprints as part of the onboarding process.
- You must be able to satisfy the requirements of Section 19 of the Federal Deposit Insurance Act.
- New hires (Level 4-7) must have 9 months of continuous service with the company before they are eligible to post on other roles.
- Employees, level 8 or greater, must have at least 18 months' time in position before they can post.
Legal Authorization: Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening.
Our Commitment:
When you join us, you'll be part of a diverse, inclusive culture where your skills, experience, and voice are not only heard-but valued. We celebrate the differences in all of us and believe that our individual, unique perspectives is what makes Synchrony truly a great place to work.
Reasonable Accommodation Notice:
- Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job.
- If you need special accommodations, please call our Career Support Line so that we can discuss your specific situation.
Job Family Group: Marketing
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