Digital Commerce Strategist
2 days ago
As a Senior Product Marketing Manager, you will play a pivotal role in driving business goals and go-to-market strategies for Adobe Commerce. This involves applying a deep understanding of customer needs and technology to shape product direction and drive sales, product adoption, and customer success.
Your Key Responsibilities
Define go-to-market strategies for key Adobe Commerce product areas and initiatives to achieve business objectives. Collaborate with product teams to develop and refine the product roadmap, addressing customer needs and new opportunities. Empower Adobe sellers and partners to demonstrate customer value and win deals with compelling sales strategies, resources, and enablement. Drive customer adoption and success by developing product resources, use case implementation guides, technical and practitioner tutorials, and training. Evangelize Adobe Commerce through public speaking, analyst briefings, and thought leadership, developing positioning and high-impact messaging that sets us apart in the market.
Requirements and Qualifications
You need 4+ years of experience in product marketing, preferably with enterprise software or SaaS services. Ideal candidates have previous product management experience and a strong technical background. Excellent written and verbal skills are essential to influence and communicate with business and technical audiences. Strong analytical orientation is required, using data for better decision-making, analyzing business trends, and identifying growth opportunities. Previous experience with digital commerce and/or marketing automation and digital experience solutions is a plus.
About Adobe
Adobe is an equal opportunity and affirmative action employer, committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The estimated salary for this position is $117,900 -- $209,600 annually.
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