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Senior Marketing Data Analyst

2 months ago

New York, New York, United States Analytic Recruiting Inc. Full time
{"title": "Senior Marketing Analyst Position", "description": "Unlock Business Growth with Data-Driven Insights

A leading boutique Media & Strategy Consulting firm is seeking a Senior Marketing Analyst to drive business success through data analysis and strategic recommendations.

Key Responsibilities:

  • Translate complex data into actionable insights and recommendations
  • Collect, process, and analyze large datasets to inform marketing strategies
  • Collaborate with cross-functional teams to develop and maintain data-driven dashboards and reports
  • Conduct advanced statistical analyses and predictive modeling to identify opportunities for growth
  • Support the media buying team with data-driven campaign optimization recommendations
  • Develop client relationships and provide strategic business recommendations
  • Produce data blueprints to support client teams' understanding of their MarTech stack

Requirements:

  • 3+ years of digital analytics experience using tools like Google Analytics, Adobe Marketing Cloud, Looker, Tableau
  • Hands-on analytics experience with R or Python and the ability to build predictive models
  • Proven experience analyzing data to provide strategic recommendations on digital marketing initiatives
  • Advanced data visualization experience and the ability to create reports and present

What We Offer:

A dynamic work environment, opportunities for professional growth, and a competitive salary.

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