Digital Marketing Intern

2 weeks ago


Lynchburg, Virginia, United States Electrical Equipment Company Full time
Job Title: Intern - Social Media Marketing - B2B Branding Focus

We are seeking a highly motivated and creative Intern to join our Marketing team at Electrical Equipment Company. As a Social Media Marketing Intern, you will play a key role in developing and executing a cohesive brand strategy across social media platforms, with a focus on B2B branding.

Key Responsibilities:
  • Develop and implement a LinkedIn and YouTube content strategy that aligns with our B2B objectives.
  • Create compelling post copy, visuals, and video content to engage a professional audience and build our brand identity on these platforms.
  • Craft and schedule social media posts and video snippets to promote episodes of "EECO Asks Why" across social channels.
  • Assist in the planning and execution of a branded PPC campaign to increase brand awareness and generate leads for our B2B products and services.
  • Collaborate on the creation of engaging content for our Learning Management System (LMS) courses, helping to develop training materials that align with our branding strategy.
  • Support the marketing team in developing and deploying email marketing campaigns, with a focus on lead nurturing, brand messaging, and customer engagement.
Qualifications & Preferred Skills:
  • Passion for social media marketing, branding, and B2B communication with experience in social media content creation, including video and graphics.
  • An understanding of LinkedIn and YouTube as marketing tools with an ability to analyze social media performance and suggest optimizations.
  • Familiarity with PPC campaign strategies and platforms like Google Ads is a plus.
  • Ability to manage multiple projects and meet deadlines with excellent written and verbal communication skills.
What You Will Gain:
  • Real-world experience in crafting and executing a social media and brand strategy for a growing B2B brand.
  • Hands-on exposure to promoting a podcast and running a branded PPC campaign.
  • Opportunity to collaborate on LMS content creation and email marketing campaigns.
  • Mentorship from marketing professionals with a track record of success in B2B spaces.

Ready to build your career experience in social media marketing? Apply now to join our team at Electrical Equipment Company.



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