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Vice President of Marketing
1 month ago
Hoskinson Health & Wellness Clinic is a pioneering healthcare organization dedicated to providing comprehensive and innovative medical services to the community. Our mission is to empower patients to take control of their health and well-being through a holistic approach to care.
Job OverviewThe Vice President of Marketing will play a critical role in developing and executing a strategic marketing plan that aligns with the company's business objectives. This individual will lead a team of marketing professionals and collaborate with cross-functional teams to drive brand awareness, market share, and customer loyalty.
Key Responsibilities- Marketing Strategy: Develop and execute a comprehensive marketing strategy that includes market research, competitive analysis, and data-driven decision making.
- Brand Management: Develop and maintain the company's brand image, ensuring consistent messaging and visual identity across all marketing materials and touchpoints.
- Digital Marketing: Oversee the company's digital marketing efforts, including SEO, SEM, PPC, email marketing, and social media.
- Lead Generation: Develop and execute lead generation strategies to drive qualified leads for the sales team.
- Budgeting and Financial Management: Develop and manage the marketing budget, ensuring effective allocation of resources.
- Collaboration: Work closely with cross-functional teams to ensure marketing strategies align with business objectives and customer needs.
- Bachelor's degree in Marketing or a related field (MBA preferred).
- 10+ years of experience in marketing, with at least 5 years in a leadership role.
- Proven experience developing and executing successful marketing strategies.
- Strong understanding of digital marketing, brand management, and lead generation.
- Demonstrated ability to lead and manage large marketing teams.
- Excellent communication, interpersonal, and leadership skills.
- Data-driven mindset with proficiency in marketing analytics and reporting tools.
- Ability to work cross-functionally and influence stakeholders at all levels.
- Health Insurance: Company pays 100% of your health insurance premiums.
- Additional Insurance: $50 employer monthly allotment for Disability, Life insurances, Cancer coverage, Accident policies, and more.
- Retirement: Up to 8% match for retirement, no waiting period.
- Vacation & leave: Generous vacation and sick leave with accrual and carry-over opportunities.
- Continuing or Additional Education: HH&WC will assist in the professional development of all employees with HR approval.