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Beauty Communications PR Lead

2 months ago

New York, New York, United States 24 Seven Talent Full time

Client Overview: Our client, a leading agency in beauty communications, offers exceptional strategic solutions for a diverse range of prestigious brands. Their cutting-edge, trendsetting approach positions them as a leader in the industry.

Role Overview: In the capacity of PR Manager, you will oversee the public relations and influencer strategy while cultivating robust relationships with influential media figures within the beauty sector.

Key Responsibilities:

  • Develop, implement, and refine a comprehensive public relations strategy, orchestrate events, and foster strong connections with prominent media figures.
  • Oversee strategic initiatives and achieve results that align with weekly, monthly, quarterly, and annual public relations objectives while monitoring brand visibility.
  • Establish a media outreach schedule to pitch and capitalize on media opportunities for all clients, and manage daily sample distribution and press coverage documentation.
  • Design and oversee influencer marketing initiatives, monitor published influencer content, and assist in the preparation of campaign performance reports.
  • Conduct research to identify key influencers across various platforms and create, maintain, and enhance a database of bloggers, advocates, and influencers.

Qualifications:

  • A bachelor's degree is preferred.
  • A minimum of 4 years of experience in public relations.
  • Experience collaborating with media outlets, social media influencers, and celebrities in the beauty industry.