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Senior Market Intelligence Analyst
2 months ago
About the Role
23andMe is on the lookout for a seasoned Senior Market Intelligence Analyst to become a vital part of our Strategic Planning Operations team within the Planning & Insights division.
Key Responsibilities
In this pivotal role, you will:
- Identify and curate a comprehensive list of primary competitors for 23andMe, refining this list in alignment with the company's strategic objectives and insights from leadership.
- Collaborate with the Consumer Insights and Analytics teams to ensure the collection of pertinent longitudinal data regarding these competitors.
- Engage with our Product team to provide valuable insights into competitors' offerings, guiding our product development and feature enhancements.
- Develop benchmarking analyses and competitive battlecards.
- Establish and manage a centralized repository of Competitive Intelligence resources, ensuring a single, well-organized source of information as new business inquiries arise.
- Gather and synthesize relevant data from various online platforms and databases.
- Prepare in-depth analyses on companies to assist leadership in addressing strategic inquiries, covering topics such as financial performance, operational models, market positioning, product lines, and partnerships.
- Conduct SWOT analyses and monitor competitor activities, summarizing key insights from significant press releases, earnings calls, and annual reports.
- Stay informed on current and emerging market trends, developing comprehensive competitive landscape analyses.
- Contextualize findings for executive leadership and the Board, assisting in the preparation of presentation materials.
Qualifications
To be successful in this role, you should possess:
- A Bachelor's degree with a minimum of 4 years of experience in analysis or market research; an MS or MBA is a significant advantage.
- A strong passion for healthcare technology, genetics, and enhancing the consumer experience.
- A solid financial acumen, with the ability to assess a company's financial health through the analysis of annual reports, balance sheets, and other financial documents.
- A methodical approach to information gathering and synthesis, with familiarity in knowledge management tools and experience in creating clear, concise information repositories.
- The capability to thrive in a fast-paced environment and respond to impromptu inquiries promptly.
- Proficiency in spreadsheets and data visualization tools; experience with Google Sheets and/or Smartsheets is preferred.
- The ability to distill complex information into easily digestible and actionable insights; experience in creating infographics is a notable plus.
- Excellent communication skills, as this role necessitates regular interaction with leaders across the organization.
About 23andMe
23andMe, based in Sunnyvale, CA, is a pioneering consumer genetics and research organization. Established in 2006, our mission is to empower individuals to access, comprehend, and benefit from the human genome. We have led the way in providing direct access to genetic information, holding multiple FDA authorizations for genetic health risk reports.
Our platform is the largest crowdsourced genetic research initiative, with a significant majority of our customers opting to participate. Additionally, it supports the 23andMe Therapeutics group, which is actively engaged in drug discovery programs rooted in human genetics across various disease areas, including oncology, respiratory, and cardiovascular conditions.
At 23andMe, we are committed to fostering a diverse and inclusive workforce, ensuring equal employment opportunities for all applicants and employees.