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Public Relations and Marketing Coordinator
2 months ago
Position Overview
We are seeking a dedicated professional with expertise in Marketing and Public Relations within the Software as a Service (SaaS) landscape, particularly focused on the InsureTech domain. The ideal candidate will possess a proven track record in crafting and executing effective marketing and public relations initiatives.
At ClaimDeck, we are positioned at the crossroads of technology, insurance, and legal services, driving innovation in traditional sectors that require modernization. Our transparent and sophisticated approach enhances processes and outcomes in litigated claims, where the legal and insurance industries intersect. By becoming part of ClaimDeck, you will have the chance to influence positive transformation in a crucial segment of the global economy.
Our core team reflects the dynamic nature of an early-stage InsureTech organization. We frequently adapt and reprioritize tasks while promoting a collaborative and enjoyable work environment, even in a geographically dispersed setting. Humor and recognition are vital components of our interactions, alongside taking ownership and learning from challenges.
- Formulate and execute marketing and public relations strategies that align with the company's strategic goals
- Collaborate with internal departments such as product development, sales, and customer support to ensure consistent messaging
- Build and maintain relationships with key media and industry influencers, including journalists, bloggers, and social media personalities
- Develop compelling content for various marketing channels, including social media, email, blogs, and the company website
- Assess and analyze the effectiveness of marketing and public relations campaigns, adjusting strategies as needed
- Manage budgets, timelines, and resources effectively to ensure successful marketing initiatives
- Stay informed about industry trends, competitive landscape, and emerging technologies to inform marketing strategies
- Encourage a culture of collaboration, creativity, and continuous improvement within the marketing and public relations team
This position is remote.