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Business Insights Analyst

2 months ago


Pendleton Kentucky, United States PepsiCo Full time
About the Role

We are seeking a highly skilled Business Insights Analyst to join our team at PepsiCo. As a key member of our organization, you will play a critical role in driving business growth and decision-making through data-driven insights.

Key Responsibilities
  • Analyze market trends and consumer behavior to identify opportunities for growth and optimization.
  • Develop and maintain advanced analytics models to inform business decisions.
  • Collaborate with cross-functional teams to integrate insights into strategic and operational recommendations.
  • Provide actionable recommendations on optimization, including distribution gaps, price and promo analytics, and ASPOH.
  • Support sales and trade teams to identify main opportunities by customer and channel, leveraging household panel data.
Requirements
  • University degree in Marketing, Economics, or related field, with a master's degree preferred.
  • Minimum 5 years of professional experience in analytical or research roles.
  • Strong understanding of analytical tools and knowledge of statistics.
  • Solid understanding of economic, financial, and general business concepts.
  • Effective communication skills, fluent in English.
  • Advanced user of BI tools, such as Microsoft Power BI.
  • Good strategic thinker, with business acumen.
  • Able to build strong relationships with peers and senior management.
What We Offer
  • Opportunity to grow and learn in a company that puts people first.
  • Competitive salary and benefits package, regularly analyzed and improved.
  • Opportunities to learn and develop every day through a wide range of programs.
  • Internal digital platforms that promote self-learning.
  • Working in a hybrid environment with flexible hours.