Senior Product Marketing Manager
4 weeks ago
About the Role
We're seeking a skilled Senior Product Marketing Manager to drive our business goals and go-to-market strategies for Adobe Commerce. As a key member of our team, you will apply a deep understanding of customer needs and technology to shape the product direction and drive sales, product adoption, and customer success.
Key Responsibilities- Develop and execute go-to-market strategies for key Adobe Commerce product areas and initiatives to achieve business objectives.
- Collaborate with product teams to develop and refine the product roadmap, addressing customer needs and new opportunities.
- Empower Adobe sellers and partners to demonstrate customer value and win deals with compelling sales strategies, resources, and enablement.
- Drive customer adoption and success by creating product resources, use case implementation guides, technical and practitioner tutorials, and in-depth customer examples.
- Evangelize Adobe Commerce through public speaking, analyst briefings, and thought leadership, developing positioning and high-impact messaging that sets us apart in the market.
- Support deals and customer engagements as a subject matter authority and strategist.
- Lead cross-functional initiatives with marketing, pricing and packaging, finance, partner management, and sales to hit growth targets.
- 4+ years of experience in product marketing, preferably with enterprise software or SaaS services. Ideal candidate has previous Product Management experience and a strong technical background.
- Excellent written and verbal skills, able to influence and communicate with business and technical audiences.
- Experience leading cross-functional teams to deliver complex initiatives, highly collaborative team member, and problem solver with shown success in dynamic and highly matrixed environments.
- Analytical orientation, using data for better decision making, to analyze business trends, and identify growth opportunities.
- Detail-oriented with the ability to run multiple projects that have different timelines and team members.
- Previous experience with digital commerce and/or marketing automation and digital experience solutions is a plus.
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