SaaS Digital Marketing Specialist
3 days ago
About Leapsome
At Leapsome, we're revolutionizing HR for modern teams with our AI-powered people platform. We drive HR excellence and empower high-performing teams by automating, connecting, and simplifying every HR process across the employee lifecycle.
We believe work should be fulfilling for everyone. Our purpose is to create environments where people can achieve their goals, build authentic relationships, learn, and grow together.
Your Opportunity
We're looking for a skilled SaaS Digital Marketing Specialist to join our Demand Generation function in Berlin or NYC. As a key member of our team, you'll develop and execute performance marketing strategies across paid search, social, and affiliate channels.
About the Role
- Develop Strategies: Design and implement comprehensive performance marketing plans to drive qualified leads and build a strong pipeline, aligning efforts with broader business objectives.
- Collaborate Across Teams: Work closely with cross-functional teams to identify key market segments, define target audiences, and craft competitive positioning.
- Data-Driven Decision Making: Leverage data and analytics to track campaign effectiveness and foster a culture of experimentation and data-informed decisions within the team.
- Manage Budgets: Oversee the performance marketing budget, ensuring optimal resource allocation across channels and audience segments for maximum ROI.
Your Profile
- Leadership & Strategy: You've led performance marketing teams in the B2B SaaS space and have experience managing multi-million-dollar budgets.
- Hands-On Expertise: While being a leader, you stay close to the day-to-day operations and are comfortable setting up campaigns, tracking, and optimization.
- Analytical & Data-Driven: You're deeply analytical and use data to inform decisions at both the macro (strategy) and micro (campaign) levels.
Benefits
- Competitive Salary: $140,000 - $185,000 per year, plus bonus and stock options.
- Impact: Join a fast-growing scale-up taking over the People Performance & Enablement space.
- Teammates: Collaborate with a diverse and international team of talented professionals.
- Flexible Work: Enjoy a hybrid model with flexible hours and remote work options.
- Professional Development: Develop your skills with a $2,000 annual development budget and dedicated time for learning.
About Us
At Leapsome, we value impact, honesty, transparency, kindness, and humility. We're passionate about making work fulfilling for everyone.
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