Product Manager
2 weeks ago
We are seeking an experienced and strategic Product Manager with a focus on Digital Dental Solutions to lead the development, launch, and management of our digital solutions. Based in Chicago, this full-time hybrid role involves overseeing the product lifecycle, driving market success, and achieving financial targets within a matrixed organizational structure.
Responsibilities:- Oversee the P&L for the digital solution business, focusing on achieving financial targets.
- Manage the marketing budget, optimizing efficiency and ROI.
- Develop and execute comprehensive business plans and GTM (Go-to-market) strategies. As well as defining business objectives and KPIs.
- Collaborate with cross-functional teams to plan and implement pre-launch, launch, and post-launch activities.
- Create a digital workflow application map that establishing seamless connections between digital scans and various dental procedures, including aligners, blocks, and more.
- Identify, recruit, and manage Key Opinion Leaders (KOLs) to strengthen the brand's influence.
- Develop and implement pricing strategies in collaboration with cross-functional teams, ensuring alignment with financial goals.
- Design and monitor promotional campaigns to drive new user acquisition, cross-selling, and customer retention.
- Develop sales enablement tools and product documentation to support the sales team.
- Lead market research efforts to gather customer insights, refine brand messaging, and improve product offerings.
- Manage the product portfolio to ensure alignment with overall business objectives.
- Minimum of 5 years in digital equipment or solution management within the dental industry, with a strong preference for dental digital solutions.
- Demonstrated success in launching and managing digital products in a competitive market and managing cross functional teams.
- Bachelor's degree in a related field; MBA or equivalent advanced degree preferred.
- Strong financial management skills with experience in P&L oversight and budget management.
- Demonstrated success in launching and managing digital products in a competitive market.
- Established network within the dental professional community.
- Proficiency in market research and data-driven decision-making.
- Willingness to travel domestically and occasionally internationally as required.
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