Digital Marketing Director

4 weeks ago


Simi Valley, California, United States Bellami Hair Full time
Job Title: Digital/Growth Marketing Director

We are seeking a seasoned Digital/Growth Marketing Director to lead our digital marketing strategy and drive sustainable, profitable growth. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive digital marketing plan that aligns with our business objectives.

Key Responsibilities:
  • Develop and execute a digital marketing strategy that drives revenue growth and customer acquisition.
  • Manage and optimize paid advertising campaigns across multiple channels, including social media, email, and search engines.
  • Lead the development and execution of email and SMS marketing campaigns, including list management and deliverability.
  • Collaborate with cross-functional teams to develop and execute omnichannel marketing strategies that drive customer engagement and retention.
  • Monitor and analyze campaign performance, providing data-driven insights to inform future marketing strategies.
  • Stay up-to-date with the latest digital marketing trends and best practices, applying this knowledge to drive innovation and improvement in our marketing efforts.
Requirements:
  • 8-10 years of experience in digital marketing, with a focus on lifecycle, CRM, and engagement/loyalty marketing.
  • Expertise in email and SMS marketing, including design, creative best practices, list management, and deliverability.
  • Proven analytical ability to digest data, build reports, and derive tactical and strategic insights.
  • Experience with Shopify, Salesforce Marketing Cloud, and Klaviyo is required.
  • Exceptional attention to detail and excellent written and oral communication skills.
  • Ability to work in a fast-paced environment and pivot quickly when needed.
What We Offer:
  • A competitive salary range of $175,000 - $190,000, with a 10% bonus.
  • A hybrid work arrangement with 3 days onsite at our Chatsworth office.
  • The opportunity to work with a dynamic and innovative company that is pushing the boundaries of digital marketing.


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