Product Development Designer, Food and Beverage
3 weeks ago
At Cypress HCM, we're seeking a talented Product Development Designer to join our team. As a key member of our Product Development and Creative team, you'll play a crucial role in driving innovation and creativity in the food and beverage industry.
Key Responsibilities:- Lead meetings and present concepts, designs, and ideas to outside partners
- Be an integral part of the Product Development & Creative team, covering all product development aspects of the Consumer Products business across the UCAN region
- Lead the creative development and execution of brand properties in how they turn up across all food and beverage categories
- Hands-on design on mood boards, product mock-ups, style guide assets, and other needs to assist in driving the creative direction of products
- Partner with licensees to drive innovation and supply feedback from concept to final product approval, ensuring brand vision, design quality, and product integrity
- Manage and maintain product approvals in a timely manner through the internal product approval system
- Build and maintain close relationships with cross-functional teams, such as Licensing, Merchandise Strategy & Development, and Retail Marketing, to support overall brand vision
- Align with key stakeholders across content makers, brand partnerships, BLA, creative marketing, and regional marketing teams, where applicable, to maximize the impact of our strategies
- At least 5+ years of creative design experience in the licensing, entertainment, or CPG industry
- Strong understanding and ability to speak of the licensing business
- Strong desire to think outside the box and innovate
- Ongoing observation and knowledge of f&b trends, and the ability to apply that knowledge to direct brand vision and create compelling products at all price points
- Proven track record of innovation in food and beverage product development, driven by deep-seated passion and enthusiasm
- Ability to art direct effectively with contractors, agencies, and licensees
- Excellent communication skills, both verbal and digital
- Strong presentation skills for both internal and external partner meetings
- Excellent memo-writing skills
- Ability to pitch business to potential partners with excitement
- Strong hands-on design and mockup rendering skills
- Essential project and time management skills
- Adobe Illustrator and Photoshop skills are a must
Pay Rate Range: $65-70/hr
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