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Marketing Professional

2 months ago

Saint George, Utah, United States Planstin Full time
About the Role

Planstin is seeking a highly motivated and adaptable Marketing Specialist to support our marketing efforts. As a junior role, this position will provide hands-on experience in various areas of marketing, including digital campaigns, website updates, and marketing automations.

Key Responsibilities
  • Lead Generation
    • Assist in developing lead generation strategies across digital platforms.
    • Support the management of LinkedIn campaigns to ensure alignment with overall marketing goals.
    • Analyze campaign performance and suggest improvements.
  • Website Support
    • Help maintain Planstin's website using platforms like Duda, including content updates and basic design changes.
    • Ensure the website is user-friendly and supports lead generation efforts.
    • Collaborate with the marketing team to implement SEO best practices.
  • Marketing Automation
    • Assist in managing marketing automation processes to enhance lead nurturing.
    • Help optimize workflows using platforms like GoHighLevel to support customer engagement.
  • Design Support
    • Assist with creating marketing materials such as social media posts, web graphics, and basic design tasks.
    • Collaborate with the design team to ensure consistency with brand guidelines.
  • Cross-functional Collaboration
    • Work closely with the marketing team to support ongoing projects and initiatives.
    • Be flexible in shifting between tasks and projects as priorities evolve.
  • SEO
    • Familiarity with basic SEO concepts or a willingness to learn and apply them in content creation and website management.
  • Email Campaigns
    • Experience building out and executing email campaigns, from writing copy to analyzing performance.
Qualifications
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 2-3 years of experience in marketing, digital marketing, or a similar role (internships count).
  • Basic knowledge of website management platforms (e.g., Duda) and digital marketing tools.
  • Familiarity with design tools (e.g., Adobe Creative Suite) and content creation.
  • Strong communication and teamwork skills.
  • Ability to handle multiple projects at once and shift priorities as needed.
  • Adaptable and eager to learn new tools and processes, including SEO.
Why Join Planstin?
  • Gain practical experience in digital marketing, project management, and design.
  • Work closely with experienced professionals and receive mentorship.
  • Opportunity to develop skills in a dynamic, growing company.
Planstin's Employee Benefits
  • 13 paid holidays plus 2+ weeks of paid time off to balance work and life.
  • Comprehensive insurance coverage including health, dental, vision, and accident plans tailored for your well-being.
  • Invest in your future with a 401k plan backed by a solid 4% match from us.
  • Enjoy the simplicity of weekly paychecks along with the perk of free snacks and regular lunches available onsite.
  • Take your career to new heights with our dedicated training programs and a team environment that's all about support and growth.
  • Build strong connections with colleagues at our frequent, fun team-building events.