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Senior Media Manager

2 months ago

Lakeville Minnesota, United States Post Consumer Brands Full time
About Post Consumer Brands

Post Consumer Brands is a leading provider of delicious food choices for every taste and budget. Our portfolio includes beloved brands such as Honey Bunches of Oats, PEBBLES, Grape-Nuts, and Malt-O-Meal cereal, as well as Peter Pan peanut butter, Rachael Ray Nutrish, Kibbles 'n Bits, and 9Lives dog and cat food.

Job Summary

We are seeking a Senior Media Manager to lead a team of media experts and support the strategy, build, and execution of data-driven marketing programs for our portfolio of brands. The ideal candidate will have a proven ability to lead a team and drive results, with a strong understanding of media planning and buying, as well as data analysis and interpretation.

Key Responsibilities
  • Lead a team of 4+ high-achieving media experts
  • Direct and develop talent
  • Influence and educate cross-functional stakeholders on media investment strategies by brand
  • Work closely with cross-functional teams, including brand, sales, marketing communications, and insights
  • Partner with brand teams to guide A&C investments and educate teams on media impact to sales and goals
  • Combine brand insights with sales priorities to create media investment scenarios
  • Partner with agency to define campaign KPIs and measurement approach by the consumer funnel
  • Educate PCB leadership on media landscape, including linear TV, streaming TV, online video, national display, paid social, retail media, search, OOH, etc.
Requirements
  • BA required, Marketing, Communications, or Journalism preferred
  • 5-7 years marketing, media planning, and/or strategy experience
  • 3-4 years leading teams, experience leading people leaders is a plus
  • Digital experience on agency or client side required
  • Great attitude, transparency, flexibility, public speaking, critical thinking, and detail-oriented skills
  • Experience in multiple digital media channels, search, programmatic, and social experience preferred
Working Location

This role is located at the Lakeville, MN Corporate office. The typical hybrid schedule includes 3 days in-office with remote flexibility up to 2 days a week.