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Digital Transformation Specialist

2 months ago


Pennington, New Jersey, United States Mastech Digital Full time
About the Role

Mastech Digital is seeking a highly skilled Digital Transformation Specialist to join our team. As a key member of our Digital Solutions Organization, you will play a critical role in driving digital transformation across our business functions and technology capabilities.

Key Responsibilities
  • Develop and Implement Advanced Email Messaging: Define and implement advanced email messaging solutions to measure the success of digital properties and drive strategic business decisions.
  • Provide Strategic Guidance: Serve as a Subject Matter Expert (SME) in email, SMS, and messaging to provide strategic guidance for digital needs across digital experience properties.
  • Collaborate with Stakeholders: Collaborate with digital stakeholders to define KPIs, reporting requirements, and overall measurement strategy for capability product roadmaps.
  • Execute and Monitor Implementations: Execute and monitor approved implementations and lead the triaging of production-related issues.
  • Proactively Engage with Senior Stakeholders: Proactively engage with senior stakeholders in business, innovate, and identify new ways of improving processes, and create value from data and analytics-driven digital products.
  • Accelerate Company-Wide Transformation: Accelerate company-wide transformation towards and adoption of digital products.
  • Create Roll-Up and Aggregate Reporting: Create roll-up and aggregate reporting for various levels of leadership.
  • Manage and Organize Email and SMS Messaging Reports: Manage and organize all email and SMS messaging reports (including workspaces) within appropriate control room consoles.
Requirements
  • Bachelor's Degree: Bachelor's degree from an accredited college or university required; field of study in Computer Science, User Experience, Informatics, or Industrial Engineering preferred.
  • Experience: 8+ years of overall experience; 2+ years' experience working with email and SMS products/platforms with a strong understanding of various applications across business processes.
  • Familiarity with Customer Data: Familiarity with customer data, personalization, and customer engagement metrics sourced from digital channels.
  • Ability to Document Use Cases: Ability to document use cases, business requirements, functional requirements, technical specifications, and solution diagrams.
  • Define Product Strategy: Define product strategy and frameworks.