Technical SEO Manager
3 days ago
AutoZone is seeking a highly skilled Technical SEO Manager to join our team. As a Technical SEO Manager, you will be responsible for advancing the company's eCommerce business and SEO program by leading and executing strategies in the specialized areas of Technical SEO, Site Audit, and SEO Analytics and reporting.
Key Responsibilities:- Conduct comprehensive, prioritized site audits and proactively identify on-page and technical SEO opportunities that drive organic traffic at scale
- Monitor and analyze site performance using a range of SEO and site analytics tools, providing comprehensive reporting to internal stakeholders
- QA of technical SEO during releases and implementations
- Collaborate with the SEO team and other stakeholders to define new and refine existing SEO initiatives that will drive organic traffic, conversion, and revenue growth
- Ability to represent the SEO team in technical-level discussions with internal stakeholders and developers, effectively communicating and gaining buy-in on product opportunities, needs, and expected outcomes
- Take the lead on key technical SEO initiatives and projects for the organization across IT, Marketing, and Merchandising
- Leverage prior and new SEO knowledge to enhance projects that drive solutions for real-world problems
- Measure and analyze the impact of existing functionalities
- Work closely with team members and website analysts to understand the impact of all SEO activities and hurdle rates for new activities
- A substantial understanding of technical SEO factors for large eCommerce sites, such as site architecture, discoverability, canonicalization and redirects, internal linking, schema, dynamic content, and site audits
- A solid mastery of interpreting and understanding code, familiarity with modern frameworks (react, stencil, etc.), and implications on SEO
- Experience using enterprise SEO platforms and tools
- Minimum of 4 years of SEO experience in a multi-channel retail environment
- Expertise with Google Search Console, Adobe Analytics, Yext, and preferably, React and Lucidworks
- Ahrefs, SEMrush, and/or SimilarWeb experience
- Experience working with large data sets to create insights and actions
- Experience working with APIs and Web Services
- Agile experience preferred
- Jira experience preferred
- Effective communication, interpersonal, and collaboration skills
- Bachelor's degree in computer science, MIS, Computer Engineering, or closely related required
- Ability to understand and leverage technology for customer experience and sales growth
- Ability to relay strategic direction, goals, and tactics to external partners
- Strong planning, analytical, and problem-solving skills
- Ability to use Microsoft Office, Teams, and JIRA
- Self-motivated with the ability to work independently and as a team member
- Execute effectively by using resources efficiently, meeting deadlines, and keeping others informed of work plans and progress toward goals
- Business case analysis, planning, project management, and presentation skills
- Proficiency with new tools, technology, and techniques in the SEO industry
AutoZone cares about people. That's why AutoZone offers thoughtful benefits programs designed to improve AutoZoners' physical, mental and financial wellbeing.
Some of these benefits include:
- Competitive pay and time off
- Unrivaled company culture
- Medical, dental, vision, life, and short- and long-term disability insurance options
- 401(k) with Company match and Stock Purchase Plan
- Mental and physical wellbeing programs
- Opportunities for career growth and tuition reimbursement
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