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Lead Generation Strategist

2 months ago

High Point, North Carolina, United States GXO Full time

Unlocking Logistics Excellence.

At GXO, we are always on the lookout for exceptional talent across all levels who can provide the quality of service our organization demands. A positive workplace fosters satisfied employees, enhancing productivity and commitment. As part of our team, you will receive the support necessary to thrive in your role and the resources to cultivate a fulfilling career.

GXO Logistics, a frontrunner in the logistics sector, seeks a highly capable professional adept at maximizing team performance. In the role of Sales Development Representative, you will contribute to driving sales expansion and strategic account engagement within the UK and Ireland. Your responsibilities will include creating, executing, and managing lead generation campaigns targeted at key accounts, as well as identifying high-revenue brands.

Key Qualifications for Success at GXO:

  • Design and implement lead generation campaigns focused on pipeline revenue.
  • Act as the regional representative to streamline internal processes for generating qualified sales leads.
  • Utilize your natural sales instincts to pinpoint strong opportunities that align with our ideal client profile.
  • Conduct scoping meetings with potential clients, collaborating with partners in IT, operations, and other departments.
  • Leverage your entrepreneurial spirit and creativity to ensure that sales campaigns yield well-qualified leads.
  • Employ account mapping techniques to develop a strategic approach to lead generation and sales development.
  • Collaborate closely with regional Business Development Managers and the Head of Global Sales Development to formulate and execute tactical sales strategies.
  • Proactively pursue new business through outbound lead generation and prospecting via various channels.
  • Effectively manage Salesforce and utilize the database for sales development initiatives.
  • Work alongside Demand Generation and Marketing teams to establish a continuous lead generation schedule and strategy.
  • Implement processes to ensure leads are nurtured and followed up on consistently.
  • For new product initiatives, familiarize yourself with GXO's innovative offerings and the sales process to bring them to market.

Minimum Requirements:

  • Bachelor's degree in sales, marketing, business administration, or equivalent relevant experience.
  • Over 2 years of experience in lead generation or Business/Sales development, particularly in the eCommerce or Business Process Outsourcing sectors.
  • Proven track record of success in Business/Sales Development and lead generation.
  • High energy and enthusiasm; motivated to make daily cold calls, initiate campaigns, and learn from experienced sales professionals.
  • Demonstrated self-management skills and motivation to achieve team and individual goals.
  • Strong social media networking capabilities.
  • Ability to accept constructive feedback and grow with mentorship.
  • Comfortable in a transparent environment that fosters learning and high earning potential.
  • Integrity and commitment to fulfilling the team’s collaboratively developed plans.
  • Strong initiative to learn from leadership and drive tactical plans, campaigns, and outreach to successful outcomes as a team member.
  • Proficient in Microsoft Office Suite.
  • Experience with CRM software (Salesforce preferred).
  • Sales forecasting experience.
  • Occasional travel may be required to support trade shows and customer engagements.

We engineer faster, smarter, leaner supply chains.

GXO is a leading provider of innovative supply chain solutions for some of the most successful companies globally. We assist our clients in managing their goods efficiently through our advanced technology and services. Our greatest asset is our diverse global team – dynamic, innovative individuals of varying experience levels and talents who contribute to making GXO an exceptional workplace.

We are proud to be an Equal Opportunity/Affirmative Action employer. Qualified applicants will receive consideration for employment without regard to race, sex, disability, veteran status, or other protected characteristics.

GXO adheres to CDC, OSHA, and state and local guidelines regarding COVID safety. All employees and visitors are expected to comply with GXO policies designed to protect our workforce and clients.

All applicants who receive a conditional offer of employment may be required to undergo and pass a pre-employment drug screening.

The above statements are intended to describe the general nature and level of work performed by individuals in this role. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required. Employees may be required to perform duties outside of their normal responsibilities as needed.