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Social Media Coordinator
1 month ago
We are seeking a highly motivated and creative Social Media Coordinator to join our team at the Houston Astros. As a key member of our marketing department, you will be responsible for developing and implementing our social media strategy to engage with our fans and promote our brand.
Key Responsibilities:- Develop and execute social media campaigns to increase engagement and followers across our platforms
- Collaborate with the content team to plan and traffic graphics, video, and photo requests for social media
- Manage the day-to-day social content for the Houston Astros and Foundation accounts
- Provide live game coverage for the Houston Astros
- Identify opportunities and trending topics where the Houston Astros can join the social conversation
- Work collaboratively with the PR/Communications department to stay up to date with club news and press releases that need to be shared socially
- Maintain content tagging software to ensure real-time accuracy in tracking content performance across key performance indicators
- Monitor platforms via social listening to interact, engage and communicate with fans when appropriate
- Leverage analytics tools to increase social media effectiveness, track overall performance and compile weekly and monthly reporting
- 1+ years of experience in social media, sports or entertainment experience preferred
- Creative, energetic, and proactive approach to work
- Strong relationship building skills
- Innovative and proactive thinker, with an ability to work under quick turnaround times, across multiple projects
- Excellent oral and written communication skills – can interact well with all organizational levels internally and externally
- Keen editorial eye
- High proficiency in Facebook, Twitter, Instagram, YouTube, TikTok, LinkedIn, other emerging platforms
- Healthy interest in data-driven decision-making and understanding of social media analytics
- Bachelor's in marketing, communications, business, or related field
- Proficiency in photo editing and fundamental design tasks in Photoshop, understanding of Adobe Premier is preferred. Video shooting and/or editing a plus.
This job operates in an office setting. This role routinely uses standard office equipment such as computers, phones, and photocopiers. The noise level is usually moderate but can be loud within the stadium environment.
Physical Demands:While performing the duties of this job, the employee is regularly required to talk or hear. The employee occasionally is required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms. This is a largely sedentary role. Specific vision abilities required by this job include close and focused vision.
Position Type and Expected Hours of Work:Ability to work a flexible schedule, including extended hours, evenings, weekends, and holidays.
Travel:Travel may be expected in this role.