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Chief Marketing Officer

2 months ago

Seattle, Washington, United States Philanthropy Northwest Full time
Job Title: Chief Marketing Officer

About the Role:

Seattle Foundation is seeking a seasoned Chief Marketing Officer to join our team during an exciting moment in the organization's history. As the principal strategist and steward for organizational brand, marketing, communications, and creative content, the CMO will spearhead a transformation of the organization's approach to communications, storytelling, and marketing.

Key Responsibilities:

  • Lead marketing development and strategy aligned to Seattle Foundation's mission and goals, including market analysis, brand management, communications strategy, digital marketing (and social media) and performance measurement.
  • Serve as chief communications strategist on Seattle Foundation initiatives, goals, and priorities with a focus on forward-looking messaging, distinctive learning experiences for donors, and communications planning.
  • Ensure consistency of existing and new marketing and communications projects and initiatives to accentuate Seattle Foundation's unique value proposition and competitive advantage.
  • Set the creative visual strategy for the Foundation and oversee and provide creative input into the design of materials (print and electronic).
  • Develop and maintain standards for Seattle Foundation's brand strategy, image, positioning, identity, storytelling and messaging.
  • Set measurable communications and marketing goals to improve year-over-year, with specific objectives and key results.
  • Evaluate the current state of the local philanthropic market to ensure delivery of relevant and useful products, messages, and branding.
  • Develop and maintain working relationships with community leaders, organizations, and members of the media to drive more meaningful engagement with Seattle Foundation.
  • Develop and drive clear and consistent internal, executive, and crisis communications strategies.

Requirements:

  • Demonstrated progressive leadership growth with 10-15 years of leadership experience in the nonprofit, public and/or philanthropic sector.
  • Bachelor's degree or equivalent work experience in business, communications, marketing, journalism, or other related field. Advance degree is desired.
  • Track record of success in building, leading, and transforming Marketing & Communications functions and delivering impactful approaches that captivate a diversity of audiences, ideally within a mission-driven and/or professional services organization.
  • Inspirational communication skills (written and verbal) with the ability to speak and listen to a variety of audiences. Well-versed in how people, including donors and potential investors, consume information and have a proven ability to create and convey a compelling vision through storytelling.
  • Ability to transform rough ideas and general concepts into actionable projects and completed products and marketing materials, frameworks, or messages.
  • Strong communications and marketing expertise to uplift impactful stories and drive attention to the Foundation's brand, work and impact.
  • Proven track record building and executing strategies for innovation, creativity, and continuous learning for diverse internal and external stakeholders.
  • Proven ability to translate strategy into action is essential for the success of this role.
  • Entrepreneurial and collaborative spirit; curious, creative, and growth-oriented leader, eager to learn, adapt, and innovate in response to the ever-changing labor economy and social-political landscape.
  • Outstanding relationship-building ability and keen understanding of the power of partnerships with the ability to build bridges and influence within and beyond the boundaries of our organization.
  • Knowledge of community needs in the greater Seattle region and understanding of policy and systems change. Track record in applying knowledge and experience in explicit racial equity and systems change work.
  • Proven results in designing and implementing creative strategies, including digital and content marketing, communications, events, and storytelling.
  • Proficient in working with marketing technology systems and tools including CRM, content management systems, SEO/SEM, among others. Ability to leverage these systems and tools for efficiency and greater impact, while holding others accountable for their use.
  • Proven ability and natural inclination towards innovative thinking around organizational strategies and building partnerships, including with community-based organizations and leaders, foundations, individuals, and the public and private sectors.
  • Demonstrated success in managing financial resources with the ability to devise strategies for revenue and funding generation and deploying resources for sustainable initiatives, products, and services.
  • Experience with modeling and coaching others on open dialogue, receiving and giving feedback, and having difficult conversations that strengthen relationships.

Commitment to Diversity, Equity, and Inclusion:

Seattle Foundation envisions a thriving region of shared prosperity, belonging, and justice, where all individuals and communities have equitable access and outcomes, regardless of race, place, or identity. We are committed to advancing racial equity using an intersectional lens, and integrate our diversity, equity, and inclusion efforts into all that we do. We hold ourselves accountable to uphold our organizational values and strive to do better every day.

Physical Demands and Working Conditions:

The work is performed remotely, in an office setting, or a hybrid combination. All positions require the capability of working at a PC for extended periods. Team efforts with event support may require periods of physical activity involving standing, walking, and moderate lifting. Reasonable accommodations may be made to enable individuals with disabilities to perform the primary functions of the role.

Safety and Health Requirements:

Seattle Foundation places the health and safety of its employees and the communities we serve as our highest priority. To support this priority, we require that all employees be fully vaccinated against COVID-19. Waivers are available for accepted medical and religious exemptions.