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Hospice Care Business Development Specialist
2 months ago
Moments Hospice is seeking a highly motivated and experienced Sales and Marketing Representative to join our team. As a Sales and Marketing Representative, you will be responsible for sourcing admissions through direct community contacts, educating healthcare providers and the general public about our hospice program.
Key Responsibilities- Demonstrate initiative and commitment to achieving company growth and results to ensure long-term viability.
- Represent Moments Hospice positively and professionally within the community.
- Provide accurate information regarding hospice services in response to inquiries by healthcare providers and general public, in accordance to the goal-directed development plan.
- Maintain current data on market area, competitors, and marketing strategies.
- Maintain an organized approach to territory management.
- Prepare and conduct call and presentations to potential referral sources.
- Participate in strategic planning and the analysis for their assigned territory in conjunction with the business plan.
- Coordinate with clinical management staff in planning in-service and presentations, and in addressing issues with referral sources.
- Participate in community and organizational programs as requested to promote professional growth and understanding of hospice care.
- Conduct business effectively and in a fiscally responsible manner. Monitor and report cost effectiveness of marketing efforts.
- Initiate and coordinate contract negotiations with facilities, insurance companies and managed care facilities.
- Bachelor's degree in Marketing, Business Administration, or related field.
- At least three (3) years' experience in health care marketing management preferably in hospice care operations.
- Ability to assess trends and anticipate issues, identify any gaps, establish and analyze facts, diagnose the root cause of the problem, generate potential innovative solutions, develop an action plan and execute.
- Ability to market aggressively and deal tactfully with customers and the community.
- Knowledge of corporate business management.
- Excellent communications skills. Proficiency in skills related to public relations and marketing. Skill in using technology platforms for daily sales tracking and for training.
- Demonstrate autonomy, organization, assertiveness, flexibility and cooperation in performing job responsibilities.
