Digital Content Strategist

Job Title: Web Content Manager

Munson is seeking a highly skilled and innovative Web Content Manager to join our dynamic Communications team. This key role will be instrumental in managing and enhancing the content and performance of Munson's digital presence.

Key Responsibilities:

• Oversee daily operations and maintenance of Munson's websites to ensure content accuracy, currency, and alignment with branding, communication strategies, and marketing campaigns.
• Initiate and lead discussions with key stakeholders to develop website strategies and feedback.
• Manage website sitemap and execute appropriate updates and additions.
• Develop and edit text, images, and video that align with strategic objectives, organizational goals, target audience marketing, and brand voice.
• Partner with Communications and IT offices to establish and maintain efficient workflows.
• Develop project timelines and ensure timely delivery of all requests.
• Perform regular content audits to ensure accuracy, consistency, and relevance.
• Collaborate with designers, writers, developers, and marketing strategists to ensure content aligns with branding and marketing strategies.

Requirements:

• Bachelor's degree in Web Development, Marketing, Communications, Data Analytics, or a related field, or equivalent work experience.
• Proven experience in web content management, including familiarity with CMS platforms such as WordPress, Drupal, or similar.
• Proficiency in HTML, CSS, and JavaScript to create and customize web pages.
• Strong understanding of web analytics tools (e.g., Google Analytics) and the ability to interpret data to drive decisions.
• Experience and strong working knowledge of Adobe CC suite of software with greater knowledge or skill set of Photoshop, Premiere, Indesign, and After Effects.
• Excellent written and verbal communication skills with a keen eye for detail.
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
• Strong problem-solving skills and a proactive approach to addressing challenges.
• Must possess the ability to work with diverse groups of people.
• Excellent communication skills and professional interpersonal skills.
• Critical thinking, consensus building, and problem-solving skills.
• Ability to gather information, sort, draft, and provide analysis for budgetary and purchasing projects.

Preferred Skills:

• Proficient in writing and editing HTML code to structure web content effectively.
• Experience with Google Analytics for monitoring website traffic, user behavior, and performance metrics.
• Knowledge in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, for creating and editing graphics, images, and layouts.

Computer, Machine, and Equipment Skills:

• Proficient in sending/receiving email, posting information to databases or spreadsheets, and performing basic word processing, bookkeeping, and data entry tasks.
• Familiar with operating computers, printers, photocopiers, phone systems, fax machines, and scanners.
• Experienced with Microsoft Word, Excel, and PowerPoint.
• Knowledgeable in using various software programs relevant to job function.

Physical Requirements:

The Web Content Manager spends the majority of their time standing, sitting, walking, talking, hearing and utilizing equipment such as a computer and telephone.

Munson is an equal opportunity employer.

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