Senior Product Marketing Manager

3 weeks ago

San Jose, California, United States Hewlett Packard Enterprise Development LP Full time
Job Description

Hewlett Packard Enterprise is seeking a seasoned Product Marketing Manager to focus on HPE Alletra Storage Server product solutions.

Key Responsibilities
  • Define, promote, and drive demand for HPE's unique Alletra Storage Server solutions.
  • Assess market trends, conduct competitive research, and develop marketing strategies.
  • Collaborate with cross-functional teams to implement strategies and tactics.
  • Develop product launch strategies, marketing campaigns, and sales enablement materials.
  • Provide subject matter expertise in HPE Alletra Storage Server to position the product effectively.
Requirements
  • Bachelor's degree in Marketing, Business, Engineering, or a related field.
  • 10+ years of product marketing experience, including offering marketing, segment marketing, partner marketing, market research, and customer database/analytics.
  • Agency, sales, and/or channel experience.
  • Knowledge of IT and data storage market, including market trends, competitive landscape, customer requirements, and technological advancements.
  • Marketing skills, including digital marketing, content marketing, SEO, social media advertising, and more.
  • Strategic planning and forecasting, including product strategy development, forecasting, market segmentation, competitive analysis, and pricing strategies.
  • Project management skills, including overseeing all stages of the marketing project, from planning to execution to evaluation.
  • Analytical skills, including the ability to analyze and interpret complex data to drive marketing decisions.
  • Interpersonal skills, including the ability to collaborate with cross-functional teams.
  • Communication skills, including superior written and oral communication skills for presentations, content creation, customer, and team interaction.
What We Offer
  • A comprehensive suite of benefits that supports physical, financial, and emotional wellbeing.
  • Investment in your career, including specific programs to help you reach career goals.
  • An inclusive work environment that celebrates individual uniqueness.

Hewlett Packard Enterprise is an Equal Employment Opportunity/Veterans/Disabled/LGBT and Affirmative Action employer. We are committed to diversity and building a team that represents a variety of backgrounds, perspectives, and skills.

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