Digital Marketing Leader at Lennar Homes
5 days ago
Lennar Homes is seeking a highly skilled Marketing Manager to lead our digital marketing efforts and drive community visibility and sales. As a key member of our team, you will be responsible for developing and implementing comprehensive marketing strategies, focusing on digital media, promotional events, and public relations.
About the Role:
- Develop and execute digital marketing campaigns to enhance community visibility and sales
- Collaborate with sales teams to ensure effective campaign execution and performance tracking
- Conduct comprehensive market research and competitive analysis to inform marketing strategies
- Manage public relations and communications with external partners and stakeholders
- Monitor and report on marketing performance metrics and provide data-driven insights to inform future strategies
Requirements:
- Bachelor's degree or equivalent work experience in marketing, advertising, or a related field
- Minimum 3 years proven experience in marketing and/or advertising, preferably in a digital environment
- Excellent computer skills, including advanced Word, Excel, Outlook, and proficiency in social media management tools
- Strong analytical and problem-solving skills, with the ability to think critically and strategically
- Excellent communication and project management skills, with the ability to work effectively with cross-functional teams
Benefits:
- $85,000 - $110,000 estimated annual salary, depending on experience
- Robust health insurance plans, including medical, dental, and vision coverage
- 401(k) Retirement Plan with a $1 for $1 company match up to 5%
- Paid parental leave and associate assistance programs
- Education assistance program and adoption assistance up to $30,000
- Generous vacation time, holiday, sick leave, and personal day policies
About Lennar Homes:
Lennar Homes is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. We are committed to creating quality homes and exceptional customer service, and we believe that our employees are the key to our success.
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