Social Media Lead
3 days ago
Company Overview: The Cauldron Co. is a unique and immersive bar and restaurant chain with four locations in the United States and four locations across three cities in the UK.
Job Description: We are seeking a creative and enthusiastic Social Media & Customer Comms Lead to join our team, reporting directly to our CEO. As a key member of our marketing team, you will be responsible for shaping our social media presence across all major platforms, including Instagram, TikTok, YouTube Shorts, Facebook, and LinkedIn.
Key Responsibilities:
- Content Creation: You will spend time on-site in local and regional venues to capture footage and create content, posts, stories, and videos that showcase our magical experiences.
- Platform Management: You will be responsible for posting and managing content on all major platforms, ensuring consistency and engaging our online community.
- Customer Communication: You will manage our 3rd party customer support team, replying to customer questions, processing refunds, and escalating required tickets to your line manager.
- Email Marketing: You will create and edit weekly emails that go to our audience in various markets, keeping them informed about our latest events and offers.
- Community Engagement: You will engage with our online community by responding to comments and fostering meaningful interactions across all platforms.
- Influencer Collaboration: You will manage influencer outreach and strategy to ensure seamless integration into our social media strategy.
- Alignment Weekly Calls: You will collaborate closely with location managers, Head of Digital Strategy, and CEO to ensure alignment on weekly activities, events, and initiatives.
Requirements:
- A Bachelor's degree in Marketing, Communications, or a related field.
- At least 3 years of experience in social media management.
- Passion for social media and digital marketing.
- Experience with creating, implementing, and measuring social media campaigns for various platforms.
- A comprehensive understanding of social media KPIs and analytic tools.
- Ability to work independently and collaboratively in cross-functional teams.
- Excellent communication skills and ability to create engaging social media content.
Estimated Salary: $80,000 - $110,000 per annum, depending on experience.
Location: New York City & Metro Area, including Philly, NJ and Chicago.
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