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1 month ago
Coach is a leading design house of modern luxury accessories and lifestyle collections, with a long-standing reputation built on quality craftsmanship. As a Sales Associate, you will be part of a team that embodies a free-spirited, all-American attitude, reimagining luxury for today with an authenticity and innovation that is uniquely Coach.
Key Responsibilities- Selling and Service
- Understand organizational objectives and make decisions that align with the Company priorities and values
- Create personal sales and clienteling strategies in partnership with the management team
- Meet customer needs through solution-oriented and forward thinking
- Build credibility and trust as a personal fashion advisor by communicating fashion awareness and trends in the marketplace
- Understand changes in local market with potential impact on business performance and support the execution of local sales strategies and tactics
- Create positive impressions with customers by bringing best self to work through elevated, sophisticated, appropriate business attire consistent with Coach's guide to style
- Demonstrate Coach's Selling and Service expectations at all times
- Influence customers' purchase decisions by balancing patience and assertiveness
- Take ownership and commitment for delivering results; actively aware of personal and store metrics and achieve goals
- Flex personal selling techniques to contribute to overall store financial results
- Demonstrate persuasive (not aggressive), confident, friendly and genuine service skills and selling behaviors
- Discuss product features and build the sale by suggesting appropriate add on items to fit the customers' specific needs
- Work with multiple customers simultaneously and break away as appropriate
- Follow up with customers consistently and genuinely to influence/close the sale
- Develop product knowledge skills and remain aware of current collections
- Demonstrate knowledge of competition and can apply that knowledge to building sales and customer relationships
- Drive business through sales strategies, clienteling, sourcing new customers and maintaining on-going productive relationships with customers
- Sensitive to customers' needs and tailor approach by reading cues
- Build lasting and loyal relationships with customers
- Ensure all daily tasks are completed without negatively impacting service or Coach standards
- Create enthusiasm and positivity for a shared vision and mission
- Foster and environment of teamwork, trust and collaboration with peers, customers and supervisors
- Demonstrate confidence when working with customers
- Take initiative; have a high-level of ownership and accountability for individual results
- Welcome feedback and adapt behaviors as appropriate
- Represent Coach as a brand ambassador at all times
- Be adaptable and flexible to change
- Maintain a calm and professional demeanor at all times
- Create short and long-term strategies to achieve personal metrics and performance goals
- Utilize Company tools to keep self-informed
- Handle and offer solutions to customer issues appropriately and involve a manager when necessary
- Promote and endorse a team selling environment
- Complete daily operational tasks including maintaining store (sales floor and backroom), cash wrap and visual merchandising to Coach standards consistently and in a timely manner
- Adhere to all retail policies and procedures including POS, Operations and Loss Prevention procedures
- Leverage Coach's tools and technology to support relationship building and clienteling efforts; including to drive sales and achieve individual goals
- Replenish inventory on sales floor as needed
- Process shipments as needed
Experience: 1- 3 years of previous selling experience in a luxury retail service environment preferred. Possesses current knowledge of fashion trends and competition in the marketplace.
Education: High school diploma or equivalent; college degree preferred.
Technical: Knowledge of cash registers systems, basic computer skills (including the ability to use iPad/laptop, Mobile POS and Internet).
Physical: Ability to communicate effectively with customers and team. Mobility to maneuver the sales floor and stock room to provide and support customer service. Reach above/bend to obtain product for customers from store fixtures/shelves at various heights and climb ladders/stairs/step-stools to perform visual merchandising and housekeeping duties. Ability to frequently lift and carry up to five pounds and at times lift and carry product/cartons up to fifty pounds to process product shipment/transfers.
Schedule: Ability to work a flexible schedule to meet the needs of the business, including nights, weekends, busy seasons, and high retail traffic and sales days.