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Lead Customer Insights Analyst

2 months ago


Battle Creek, Michigan, United States WK Kellogg Co Full time

At WK Kellogg Co, we are dedicated to fostering joy and connection to inspire exceptional days.

Our commitment to ethical business practices has been our guiding principle since the inception of Kellogg Company over 117 years ago.

We are enthusiastic about our role in providing nutritious foods, enhancing social connections, and respecting our natural resources. Together, these initiatives contribute to positive advancements for individuals and the environment – both now and in the future.

We have ambitious goals for how we plan to achieve this, and we invite you to be part of this journey.

As a Lead Customer Insights Analyst, your responsibilities will include:


Data Analysis:

You will act as the primary analytical resource for the team, assessing Nielsen, Circana, and customer data with a focus on pricing and promotions.

Your expertise will be crucial in identifying key opportunities for distribution, pricing, and placement that can drive business growth.

Insight Generation:

As the authority on our sales, inventory, and market share metrics, you will collaborate closely with cross-functional teams to analyze business trends and offer insights on areas for market performance enhancement.


Business Process Optimization:
You will leverage retailer systems to establish items and promotions. Additionally, you will develop tools to enhance the sales team's understanding of the business.

Tracking essential performance metrics such as sales growth and market share against key benchmarks will be part of your role, alongside managing weekly, monthly, and ad-hoc reporting.

Your Qualifications for Success:

  • High School Diploma, General Education Diploma (GED), or International Equivalent required.
  • Experience in an analytical capacity, utilizing data sources (e.g., Nielsen, IRI/Circana, Excel, Shipment Data, and Point of Sale data) is preferred.
  • Proficiency in Microsoft Office applications, particularly advanced skills in Excel and experience in creating PowerPoint presentations.
  • Ability to juggle multiple and sometimes conflicting priorities, extended work hours, and specific deadlines.
  • Demonstrated capability to quickly learn new systems.
  • Technical proficiency in TPM.
  • Experience with Nielsen, Business Warehouse Reporting, or SAP.
  • Strong understanding of promotional methodologies and management.

At WK Kellogg Co, our success is rooted in our most valuable asset — our people.

We are committed to offering benefits and programs that support your overall health and well-being — physically, financially, emotionally, and socially.

Our benefits include:

  • Healthcare coverage, including vision and dental.
  • Savings and investment contributions with matching.
  • Paid time off.
  • Life and AD&D insurance coverage.

Our comprehensive and competitive benefits not only provide value to you and your family but also offer choices to meet your unique needs and empower informed decision-making.

About WK Kellogg Co:

At WK Kellogg Co, we strive to bring our best to everyone, every day through our trusted foods and brands.

Our journey began in 1894, when our founder W.K. Kellogg redefined the future of food with the creation of Corn Flakes, revolutionizing breakfast.

Since then, we have embraced the same spirit of innovation and entrepreneurship in all our endeavors, channeling our founder's passion and commitment to producing high-quality and delicious products while nurturing communities.

Our iconic brand portfolio includes Frosted Flakes, Rice Krispies, Froot Loops, Kashi, Special K, Raisin Bran, Frosted Mini Wheats, and Bear Naked.

With a presence in the majority of households across North America, our brands play a vital role in enhancing the lives of millions of consumers daily, promoting a strong sense of physical, emotional, and societal well-being.

The Fine Print:

The ability to work a full shift, arrive on time, work overtime as needed, and adhere to the necessary schedule to meet job requirements with or without reasonable accommodation is an essential function of this position.

WK Kellogg Co is an Equal Opportunity Employer committed to providing an inclusive work environment, ensuring a seat for everyone at the table, and embracing the diverse talent of our workforce.

All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.