Global Product Marketing Manager

3 weeks ago


Los Angeles, California, United States Tik Tok Full time
Product Marketing Manager

At TikTok, we're on a mission to inspire creativity and bring joy to our users. As a Product Marketing Manager, you'll play a critical role in helping us achieve this goal by developing and executing go-to-market strategies for our App solution.

Responsibilities:
  • Define and execute go-to-market strategies for TikTok's App solution, focusing on Android and Subscription.
  • Conduct market research to gather insights and inform product planning.
  • Assess product market fit through alpha and beta testing phases and gather timely feedback.
  • Partner with regional counterparts and cross-functional teams to drive in-market activations, sales enablement, and product adoption.
  • Influence product requirements through early stages of planning and development.
Qualifications:
  • BA/BS degree or above.
  • 3+ years of product marketing or product management experience with digital ad products.
  • Strong knowledge of the Android platform or Subscription App business model.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. We're passionate about celebrating our diverse voices and creating an environment that reflects the many communities we reach.



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