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Head of Brand Strategy

2 months ago

Lititz, Pennsylvania, United States ExpertHiring Full time
Position Overview

Key Benefits of Working with ExpertHiring:

  • Supportive, family-oriented environment
  • Opportunities for professional advancement
  • Employee discounts on outdoor equipment
  • Emphasis on work-life harmony
  • Active community engagement
  • Comprehensive benefits package
  • Dynamic and engaging workplace
  • Commitment to employee growth
  • Passion for the outdoor sector
  • Collaborative team atmosphere

Job Type: Full Time

Location: Remote

Compensation: Competitive Salary & Benefits

Role Responsibilities

In this role, you will:

  • Lead daily operations and strategic initiatives for Consumer Brands.
  • Enhance sales through the creation and implementation of multi-channel strategies.
  • Strategically oversee the global supply chain framework.
  • Influence product innovation and development.
  • Guide the Brands team towards achieving operational success.
  • Ensure consistent positive returns on investments and overall brand profitability.
  • Collaborate with executive leadership on future brand strategies and direction.
  • Work alongside operational leadership on processes and implementation within the broader organization.
  • Manage relationships with key partners, including mass merchants, distributors, international accounts, and OEM partners.
  • Drive sales growth and performance outcomes.
  • Optimize the supply chain by identifying new partnerships and executing supply chain strategies.
  • Maintain supplier performance metrics and address product quality control challenges.
  • Oversee the lifecycle of new items and annual projects.
  • Manage the re-sourcing of existing projects and initiate new project sourcing.
  • Oversee packaging development, including tariff, HTS, and trademark research.
  • Address issues related to excess and inactive inventory and coordinate solutions for product movement.
  • Plan and execute high-level trade shows and consumer events.
  • Oversee marketing initiatives and their implementation.
  • Lead and mentor Brands team members to drive results across all areas.
  • Travel for consumer events, trade shows, and partner meetings, expected 6-12 times per year.
Qualifications

To be successful in this role, you will need:

  • Strong analytical and business acumen.
  • Excellent planning and organizational skills.
  • Self-motivated, dedicated, and disciplined approach.
  • Proactive and forward-thinking mindset.
  • Effective problem-solving abilities.
  • Demonstrated leadership capabilities.

ExpertHiring is committed to finding exceptional candidates for this role.