Product Marketing Manager, Ad Solutions

3 weeks ago


Los Angeles, California, United States Sirius XM Radio Inc Full time

About the Role:

The Ad Product Marketing Manager will play a crucial role in the success of SiriusXM Media, a leading audio entertainment company. This position will be responsible for commercializing products, tools, and capabilities across our audio platforms.

Key Responsibilities:

  • Drive the commercialization of key product and feature launches for SiriusXM Media
  • Partner with Product and Sales teams to identify use cases, market must-haves, functional requirements, and materials / proof-points of SiriusXM Media's offering
  • Create strategically sound and "street smart" sales tools on our offering
  • Develop marketing plans that support SiriusXM Media's products and collaborate with B2B, PR, & Industry Marketing teams to bring these plans to life
  • Socialize new opportunities via internal and external communication channels; enable sales with thoughtful resources to drive understanding and confidence in the pitch
  • Monitor competitive threats in the rapidly evolving ad marketing space, leveraging these to inform sales facing narrative and materials, while also serving as feedback loop to Product
  • Drive case studies and larger measurement initiatives, ensuring sound results and ability to scale and impact future ad product and capability revenue

Requirements:

  • BA/BS required in Marketing, Business, Economics or related undergrad degree
  • Must have 5+ years' experience in advertising working at a publisher or ad agency
  • Well-versed in the advertising and media industry with experience in Product Marketing
  • Comfortable with developing and maintaining solid internal relationships across the sales & product organization, from account managers and sales executives to senior vice presidents
  • Deep understanding of advertising technology industry and market trends
  • Strong grasp and keen passion for audio, marketing, technology, and culture
  • Good public speaking and presentation skills
  • Interpersonal skills and ability to interact and work with staff at all levels
  • Excellent written and verbal communication skills
  • Ability to work independently and in a team environment
  • Ability to pay attention to details and be organized
  • Ability to handle multiple tasks in a fast-paced environment
  • Willingness to take initiative and to follow through on projects
  • Excellent time management skills, with the ability to prioritize and multi-task, and work under shifting deadlines in a fast-paced environment
  • Thorough knowledge of MS-Office Suite (Word, Excel, PowerPoint)
  • Thorough knowledge of Google Suite (Google Docs, Spreadsheets, Slides)
  • Must have legal right to work in the U.S.


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