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Director of Customer Experience
3 weeks ago
Pura is revolutionizing the way people experience fragrance by harnessing the power of smart home technology and premium scents. We're committed to innovation, collaboration, and sustainability, ensuring that our products not only delight but also contribute positively to our community and the planet.
Job DescriptionThe Director of Planning plays a critical role in driving customer acquisition, retention, loyalty, and revenue growth through expertly managed email/SMS/app campaigns and data-driven strategies.
Key Responsibilities- Develop and implement CRM campaigns that drive eCommerce revenue and improve conversion rates
- Lead the end-to-end email campaign process, from ideation to reporting, ensuring seamless execution and maximum ROI
- Collaborate with internal partners to elevate Lifecycle communications through compelling storytelling and strategic branding
- Analyze performance metrics to inform future campaigns and drive business growth
We provide a dynamic work environment that fosters creativity, inclusivity, and professional growth. Our team members enjoy competitive compensation packages, comprehensive benefits, and opportunities to make a meaningful impact in the fragrance industry.