Marketing Coordinator
1 month ago
The Associate Brand Marketing Manager will play a key role in driving the commercial and content planning strategy for Rothy's. This individual will be responsible for developing and executing marketing plans that align with the company's overall business objectives.
Key Responsibilities- Develop and implement content plans for Rothy's owned channels, including e-commerce, CRM, and retail.
- Partner with the product and merchandising teams to understand seasonal product strategies, flow calendars, and design inspiration.
- Work closely with channel owners to understand customer engagement and conversion metrics.
- Support the Senior Manager in maintaining the commercial calendar and holistic marketing communication plan.
- Develop an understanding of Rothy's historical performance across channels and forward-looking channel strategies.
- 3-5 years of experience in marketing and/or brand strategy for a consumer brand or agency.
- Proficiency in Google Suite Platforms (Google Slides, Google Sheets, etc.).
- Strong organizational and time management skills with the ability to prioritize projects based on business needs.
- Experience working in project management platforms (i.e. Wrike).
- Generous paid time off.
- 401k matching.
- Comprehensive health plans for you and your family.
- Supplemental mental health benefits.
- Monthly wellness reimbursement.
- Employee Discount Program
$82,000 - $96,000 annually.
Base pay is one part of the total rewards package that is provided to compensate and recognize employees for their work. This role may be eligible for additional discretionary bonuses/incentives, as well as a comprehensive benefits package.
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