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Lead Fashion Trend Analyst

2 months ago


Los Angeles, California, United States Forever 21 Full time

Position Overview

Forever 21 has established itself as a frontrunner in the fast fashion industry, originating from its modest roots in Downtown LA. With over 350 retail locations across the United States and a thriving online shopping platform, Forever 21 is a fashion powerhouse. Our mission is to empower personal self-expression through exceptional fashion, with core values centered around Inclusivity, Customer Focus, and Accessibility.

Our commitment to enhancing the customer experience drives us to offer stylish designs and essential fashion items at compelling prices within a vibrant store atmosphere. We continuously strive to make Forever 21 the preferred destination for shopping, working, and enjoying fashion.

The Senior Trend Forecaster will be responsible for developing comprehensive presentations that will inform Forever 21's design and purchasing teams about the current styles, graphics, and color trends being adopted by the company.

Key Responsibilities

  • Collaborate with the Trend Director to grasp the overarching trend, print, and color strategies that Forever 21 will implement by season, brand, or style.
  • Aid in assembling the color forecast that will serve as the foundation for each brand's trend package by researching and predicting current fashion trends and color palettes.
  • Collect and categorize items by brand/style to compile all necessary materials for creating seasonal trend packages.
  • Oversee the research, compilation, and distribution of trend packages for assigned brands, ensuring timely delivery of all materials.
  • Provide support for ad-hoc trend reports and inquiries from Buying teams as needed.
  • Offer trend and color feedback during item styling and color approvals, recommending necessary adjustments before market release.

Required Qualifications

  • A Bachelor's degree in Fashion Design, Merchandising, or a related field is required.
  • A minimum of 7 years of combined experience in Buying and Trend Forecasting roles is essential.
  • Strong ability to identify fashion colors and trends is a must.
  • A keen eye for design and the capability to research and monitor the latest trends is necessary.
  • Proficiency in Illustrator, Photoshop, and In-Design at an intermediate level is required.
  • Excellent written and verbal communication skills are essential.
  • Strong problem-solving abilities and organizational skills to manage multiple tasks within deadlines are required.

Why You Will Appreciate Working Here

At Forever 21, we cultivate an inclusive environment where everyone feels valued. Alongside a comprehensive benefits package, you will enjoy competitive Paid Time Off for personal, sick, and vacation days, observe most national holidays (paid), and benefit from a flexible work schedule under our current hybrid policy for corporate roles. Additional perks include free onsite parking and gym access, as well as eligibility for our annual bonus incentive program.

We actively encourage our employees to:

Express Your Style - Embrace your individuality and creativity in a relaxed corporate dress code that allows you to showcase your unique fashion sense.

Celebrate Your Uniqueness - We appreciate the diverse perspectives, talents, and backgrounds that make each employee exceptional.

Take Charge of Your Career - Experience personal and professional growth in an environment that supports learning, adaptation, and making a significant impact within the company.

Additional Information

The salary range for this position is $70,000 - $95,000 annually, based on various factors including the position offered and work experience. In addition to your salary, Forever 21 and its affiliated brands provide a benefits package that includes a 401(k) plan, overtime pay, flexible work schedules, and a generous employee discount program, all subject to eligibility.

Forever 21 is an equal-opportunity employer, committed to fostering a culture of inclusion and diversity within our workforce. We strive to maintain a workplace free from discrimination or harassment based on any protected characteristic. We are also dedicated to providing reasonable accommodations for qualified individuals with disabilities in accordance with applicable laws.