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Marketing Strategy Coordinator
3 months ago
Marketing Strategy Coordinator at Huntington National Bank
The Marketing Strategy Coordinator at Huntington National Bank will oversee the formulation and execution of marketing strategies that align with the organization's key business objectives. This role involves collaboration across various departments to design and implement marketing initiatives that foster business expansion and elevate brand visibility across multiple service areas.
Key Responsibilities:
- Guide interdisciplinary teams in crafting and executing marketing strategies that support organizational aims
- Develop comprehensive go-to-market plans to ensure optimal customer interactions and business achievements
- Establish customer segmentation and targeting methodologies to enhance focus on critical demographics
- Articulate marketing strategies and their significance to relevant stakeholders
- Implement marketing initiatives across both paid and owned media channels
- Ensure timely delivery of programs while adhering to budgetary constraints
Required Qualifications:
- Bachelor's Degree in Marketing or a related discipline
- A minimum of 5 years of experience in marketing
- Demonstrated success in developing marketing strategies from inception and guiding teams towards unified objectives
- Exceptional analytical, organizational, and communication abilities
About Huntington National Bank:
Huntington National Bank is an equal opportunity employer dedicated to fostering a diverse and inclusive workplace. We prioritize innovation, teamwork, and professional development. Join us in advancing business success through strategic marketing efforts.