Program Manager, Marketing and Outreach Specialist

11 hours ago

Memphis, Tennessee, United States St. Jude Children's Research Hospital Full time
Program Manager, Marketing and Outreach

The Program Manager, Marketing and Outreach will play a key role in establishing a marketing program to expand the reach of communications initiatives that engage, educate, and excite audiences in St. Jude science, medicine, and mission. This role will lead the strategy development, planning, and execution of outreach efforts primarily focused on digital media.

Key Responsibilities:
  • Develop a strategic and coordinated approach to key institutional opportunities.
  • Define key performance indicators and analyze performance to optimize tactics.
  • Collaborate with content program leads and internal partners to understand outreach goals, audiences, and program positioning.
  • Consult on best practices in marketing strategy incorporating ingenuity and novel approaches when appropriate.
  • Foster a culture of learning and expertise in foundations of marketing, best practices, and trends by educating and mentoring staff with less experience in this area.
  • Manage the design, implementation, and maintenance of integrated marketing efforts.
  • Provide consultation and support of marketing strategies to institutional partners.
  • Track and analyze campaign performance to provide data-driven recommendations with partners and stakeholders.
  • Write, develop, and deliver presentations and reports to leadership and other stakeholders.
  • Research and monitor trends to ensure marketing strategies reflect best practices.
Requirements:
  • Bachelor's degree in marketing, business administration, communications, or related field.
  • Master's degree preferred.
  • 8 years of experience in an agency or corporate marketing and communications environment, including leading a team and working collaboratively with creative production partners.
  • Working knowledge of content management systems and website development processes.
  • Experience with email marketing contact relationship management systems and digital marketing platforms.
  • Experience developing and executing marketing campaigns end-to-end.
Compensation:

In recognition of certain U.S. state and municipal pay transparency laws, St. Jude is including a reasonable estimate of the compensation range for this role. This is an estimate offered in good faith and a specific salary offer takes into account factors that are considered in making compensation decisions, including but not limited to skill sets, experience, and training, licensure and certifications, and other business and organizational needs. A reasonable estimate of the current salary range is $78,000 - $139,360 per year for the role of Program Manager, Marketing and Outreach.

Diversity, Equity, and Inclusion:

St. Jude Children's Research Hospital has a diverse, global patient population and workforce, built on the principles of diversity, equity, and inclusion. Our founder Danny Thomas envisioned a hospital that would treat children of the world, regardless of race, religion, or a family's ability to pay. Learn more about our history and commitment.

Today, we continue the mission to advance cures and means of prevention for pediatric catastrophic diseases through research and treatment. As we accelerate this progress globally, we believe our legacy of diversity, equity, and inclusion is foundational to success. With the commitment of leaders at all levels of the organization, we strive to ensure the St. Jude culture, leadership approaches, and talent processes are equitable and culturally responsive. View our Diversity, Equity, and Inclusion Report to learn about the hospital's roots in diversity, equity, and inclusion, where we are today, and our aspirations for an even better future.

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