Head of Digital Brand Planning
2 days ago
Head of Digital Brand Planning Position Available
Minds + Assembly is seeking an experienced Head of Digital Brand Planning to lead our team in developing innovative digital brand planning strategies across multiple accounts. With a strong background in healthcare marketing and 11+ years of experience in the industry, you will be well-equipped to develop thoughtful and impactful digital brand planning strategies that meet and exceed client expectations.
Responsibilities:
- Develop and implement digital brand planning strategies across multiple accounts, driving innovation and excellence in digital brand planning and integrated marketing creative.
- Collaborate with key departments to ensure a cohesive and data-driven approach to creative development, fostering a collaborative environment that unites diverse expertise and need for strong customer experience.
- Develop strategic plans and campaigns that are thoughtful, deliverable, and impactful, leveraging data-driven insights for continuous improvement.
- Pitch new and innovative solutions to clients, guiding optimization of materials to meet and exceed KPIs with strategic imperatives.
- Collaborate with analytics and media teams to derive actionable strategy and insights from campaign and tactical data, continuously refining and optimizing strategies for value creation and impact.
What We Offer:
- An estimated salary of $140,000 - $170,000 per year.
- A comprehensive benefits package.
- Ongoing training and development opportunities.
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