Social Media Strategy Director

4 days ago


Dallas, Texas, United States PMG Full time
Company Overview
PMG is a leading global independent marketing services and technology company. We are committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. Our team comprises over 900 employees globally, and our work for ambitious brands spans 85+ countries. As Digital Advertising Specialist, you will be responsible for leading paid social strategies that drive measurable results while inspiring connection and loyalty.

Responsibilities
Your primary responsibilities as Paid Social Lead will include conducting platform audits and developing strategies that ensure best-in-class execution, optimizing campaign results while elevating the skills and capabilities of your team. You will collaborate with cross-functional teams and platform partners to monitor and fine-tune campaigns daily, ensuring alignment with client objectives and market trends. Additionally, you will build and nurture client relationships by serving as a trusted advisor, thought leader, and key point of contact for client leadership and platform representatives. The estimated salary for this role is around $100,000 - $130,000 per year, based on experience and qualifications.

Requirements
To succeed in this role, you will need 4+ years of experience in paid social strategy or a related field, with a bachelor's degree or equivalent experience. You will require intermediate expertise in Paid Social, Marketing Metrics, and Marketing Planning & Analysis to deliver results-driven campaign strategies. Proficiency in social media platforms such as Meta, TikTok, Pinterest, Snap, and LinkedIn will also be essential.

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