Strategic Network and Marketing Professional
6 days ago
Job Title: Strategic Network and Marketing Professional
About Us:
We are FirstLight Home Care of Morristown and Wayne, a leading provider of home health care services. We are dedicated to delivering exceptional care and compassion to our clients every day.
Salary: $60,000 - $80,000 per year
Job Description:
As a Strategic Network and Marketing Professional, you will play a vital role in building connections with referral sources, developing effective marketing strategies, and promoting our services to the community. You will be responsible for establishing and nurturing strong relationships with physicians, hospitals, nursing homes, community organizations, and other stakeholders.
Key Responsibilities:
- Build and Maintain Relationships: Establish and nurture strong relationships with referral sources, including physicians, hospitals, nursing homes, community organizations, and other stakeholders.
- Marketing Strategy Development: Collaborate with leadership to design and implement effective marketing strategies tailored to the home health care industry.
- Community Engagement: Attend events, health fairs, and networking opportunities to promote our services and brand.
- Client Acquisition: Identify potential clients and referral opportunities, ensuring a continuous pipeline of leads.
- Initial Assessment: Conduct preliminary assessments of services for prospective clients, as required.
- Market Analysis: Monitor industry trends and competitors to identify opportunities for growth and innovation.
- Content Creation: Develop and distribute marketing materials, including brochures, social media posts, and newsletters.
- Performance Tracking: Analyze and report on the effectiveness of marketing campaigns and relationship-building efforts.
Qualifications:
- Education: High School Diploma or GED, college preferred.
- Experience: Proven experience in marketing, sales, or networking, preferably in the home health care or healthcare industry.
- Skills: Strong interpersonal and communication skills with the ability to build trust and rapport. Knowledge of the home health care landscape and its referral networks. Proficiency in digital marketing, including social media and CRM tools.
- Presentation: Self-motivated, goal-oriented, and capable of working independently. A valid driver's license and reliable transportation for travel within the service area.
Benefits:
- Competitive Salary: $60,000 - $80,000 per year
- Comprehensive Benefits Package:
- Health Insurance:
- Dental Insurance:
- Vision Insurance:
- Opportunities for Professional Growth and Development:
- Training and Development Programs:
- Career Advancement Opportunities:
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