Digital Analyst

3 weeks ago


Jersey City, New Jersey, United States The Encima Group Inc Full time

About the Role:

The Encima Group is seeking a highly skilled Digital Analyst to contribute to the development of key performance indicators (KPIs) and recommendations to support the growth of our clients' multichannel marketing efforts.

This role will involve working closely with a diverse client base and playing an integral part in helping Encima deliver on its goal of providing flawless execution, every time.

The successful candidate will have the opportunity to work with Adobe Analytics (SiteCatalyst) and leverage their expertise to drive business growth and success.

Responsibilities:

  • Develop and implement KPIs to measure the effectiveness of marketing campaigns
  • Conduct data analysis and provide actionable recommendations to clients
  • Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives
  • Stay up-to-date with industry trends and best practices in digital analytics

Requirements:

  • 7-10 years of experience in digital analytics
  • 3-4 years of experience utilizing Adobe Analytics (SiteCatalyst)
  • Four-year degree with a business focus (Statistics, Economics, Finance, or Marketing)
  • Proficiency in Microsoft Office (especially Excel)

What We Offer:

The Encima Group is an Equal Opportunity employer and offers a competitive salary and benefits package. We are proud to have a drug-free environment and are committed to providing a safe and inclusive workplace.



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