Social Media Manager

We are seeking a highly skilled Social Media Manager to join our team at Velocity Restorations. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive social media strategy that aligns with our company's marketing goals and business objectives.

• Develop and implement a social media strategy that targets both classic car enthusiasts and potential clients.
• Work with our in-house creative team to develop high-quality, engaging content (images, videos, graphics, and written posts) that showcases our car restoration projects, company culture, and industry expertise.
• Manage daily operations of social media platforms, including but not limited to Instagram, Facebook, Twitter, YouTube, and LinkedIn. Schedule posts, monitor engagement, and respond to comments and inquiries in a timely and professional manner.
• Build and nurture an online community of classic car enthusiasts and clients. Engage with followers, influencers, and industry leaders to foster positive relationships and promote brand advocacy.
• Plan and execute social media campaigns to support product launches, marketing initiatives, and brand awareness. Collaborate with the marketing team to ensure campaigns align with broader company initiatives.
• Monitor and analyze social media performance metrics using tools such as Google Analytics, Hootsuite, or MailChimp. Provide regular reports on KPIs, including engagement, growth, reach, and ROI, and adjust strategies based on performance data.
• Identify and manage relationships with relevant influencers, automotive bloggers, and partners to amplify social media campaigns and brand reach.
• Stay up-to-date on social media trends, platform updates, and best practices in the automotive and luxury industries. Ensure the company's social media strategy evolves with the changing digital landscape.
• Maintain a consistent voice, tone, and visual identity across all social media channels that reflect the company's brand values and position in the classic car market.

• Bachelor's degree in Marketing, Communications, or a related field preferred.
• 5+ years of experience managing large, global social media accounts, with a strong preference for experience in the automotive or luxury goods industries.
• Experience working with influencers, event planning, and public relations.
• Proven track record of growing social media followings and increasing engagement on platforms such as Instagram, Facebook, and YouTube by paid and organic advertising.
• Expertise in content creation, including photography, videography, and graphic design (knowledge of Adobe Creative Suite preferred).
• Proficiency in social media management and analytics tools (e.g., Hootsuite, MailChimp, Google Analytics).
• Strong copywriting and editing skills, with the ability to craft compelling and engaging content.
• Excellent communication, project management, and organizational skills.
• Passion for classic cars, automotive history, or restoration is a plus.

• Competitive salary based on experience
• Fast-paced, friendly team environment
• Health/Dental/Vision/Life/Disability after 60 days
• 401k plan after 6 months on next enrollment date
• Paid time off and paid holidays, including paid week off during Christmas