Social Media and Demand Generation Specialist
6 days ago
About the Role:
We are seeking a highly skilled Social Media and Demand Generation Specialist to join our team at Zurn Elkay Water Solutions Corporation. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive social media strategy to increase brand awareness, improve marketing efforts, and generate demand.
Key Responsibilities:
- Develop and implement a social media strategy to increase brand awareness and engagement
- Collaborate with the creative team and agency to create high-quality, original content for social media channels
- Manage the company's social media presence across multiple platforms, including LinkedIn, Facebook, Instagram, Twitter, and YouTube
- Monitor and respond to customer inquiries on social media outlets daily
- Provide insights and recommendations to the marketing and customer care teams to improve social media engagement and conversion rates
- Manage the day-to-day use of our CRM and digital marketing tools, including integrations with internal company sales platform and ABM platform Demandbase
- Monitor and analyze social media activity to identify trends and areas for improvement
- Develop and implement a content calendar to ensure consistent and engaging content across all social media channels
- Collaborate with cross-functional business partners to identify and target key accounts across critical vertical markets
Requirements:
- Bachelor's degree in Communications, Journalism, Digital Arts, or Marketing
- Minimum 3 years of experience in content creation, digital marketing, social media, and/or brand engagement, preferably for a national or global B2B brand
- Experience using HubSpot for marketing automation and workflow management
- Understanding of all major social media platforms, particularly LinkedIn, Facebook, Instagram, Twitter, TikTok, YouTube, Houzz, and Pinterest
- Familiarity with ABM platforms, including Demandbase, Terminus, RollWorks, Foundry ABM, and others
What We Offer:
- Competitive salary
- Medical, dental, vision, STD, LTD, AD&D, and life insurance
- Matching 401(k) contribution
- Health savings account
- Up to 3 weeks of vacation
- 12 paid holidays
- Annual bonus eligibility
- Educational reimbursement
- Matching gift program
About Us:
Zurn Elkay Water Solutions Corporation is a leading international supplier of plumbing and water delivery solutions. We are committed to sustainability, water access, and environmental stewardship, and giving back to the communities where we live, work, and play. Our powerful legacy of caring and commitment is made possible by the exceptional people that embody our values.
We are looking for innovative, energetic people who want to help solve tomorrow's challenges today. Our Total Associate Engagement core value means we work hard to ensure our associates have opportunities to grow and an inclusive culture in which to thrive.
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Downers Grove, Illinois, United States Elkay Full timeJob Title: Social Media and Demand Generation SpecialistThe Social Media and Demand Generation Specialist will play a key role in developing and executing the company's social media strategy to increase brand awareness, improve marketing efforts, and generate demand.Key Responsibilities:Develop and implement social media strategies to increase brand presence...
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Downers Grove, Illinois, United States Zurn Elkay Full timeSocial Media and Demand Generation SpecialistZurn Elkay Water Solutions Corporation is a leading international supplier of plumbing and water delivery solutions, committed to doing the right things and providing an engaging, inclusive environment where careers flourish and grow.We're seeking a highly skilled Social Media and Demand Generation Specialist to...
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Downers Grove, Illinois, United States Zurn Elkay Full timeJob Title: Social Media and Demand Generation SpecialistZurn Elkay Water Solutions Corporation is a leading international supplier of plumbing and water delivery solutions, committed to doing the right things and providing an engaging, inclusive environment where careers flourish and grow.We're seeking a highly skilled Social Media and Demand Generation...
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Downers Grove, Illinois, United States Zurn Elkay Water Solutions Full timeJob Title:Social Media and Demand Generation SpecialistJob Summary:Zurn Elkay Water Solutions Corporation is seeking a highly skilled Social Media and Demand Generation Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive social media strategy to increase brand...
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