Marketing and Communications Coordinator

2 days ago


New Orleans, Louisiana, United States Louisiana SPCA Full time
Job Summary

The Louisiana SPCA is seeking a highly skilled Marketing and Communications Coordinator to join our team. As a key member of our marketing department, you will be responsible for executing our media strategy to increase awareness of our programs and services.

You will play a crucial role in reaching our diverse audiences through various tactics in campaigns, conducting market research, and maintaining healthy relationships with supporters. Your goal will be to amplify our reach and engage with supporters online through social media channels.

As a Marketing and Communications Coordinator, you will report to the Marketing and Communications Manager and collaborate with team members to deliver messaging to the intended audiences. You will be responsible for identifying stakeholder needs, conducting thorough market research, and elevating our brand perception.

Key Responsibilities:

  • Develop and maintain strong relationships with news outlets, journalists, and key influencers.
  • Craft targeted media pitches and write compelling press releases.
  • Secure placements in relevant publications and online platforms that promote our programs, services, and adoptable animals.
  • Aid, support, and train internal staff and volunteers on communication strategy with external audiences.

Requirements:

  • BA/BS Degree in communications, marketing, or related field preferred.
  • Excellent verbal and written communication skills.
  • Team player able to assist where and when needed.
  • Coordinating event experience, a plus.
  • Self-motivated with a demonstrated ability to achieve and exceed goals on time.

Pay rate range: $16.50 - $18/hour depending on experience.



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