Senior Product Marketing Manager, Veterinary Solutions
1 month ago
We are seeking a seasoned Senior Product Marketing Manager to lead the marketing efforts for our VetConnect PLUS product. As a key member of our commercial team, you will be responsible for developing and executing marketing strategies that drive customer adoption and utilization of our product.
Key Responsibilities- Develop and execute marketing plans that align with business objectives and drive customer engagement
- Collaborate with cross-functional teams, including product management, sales, and customer support, to ensure seamless execution of marketing initiatives
- Conduct market research and analysis to inform marketing strategies and identify opportunities for growth
- Develop and maintain relationships with key stakeholders, including customers, partners, and internal teams
- Manage and optimize marketing budgets to ensure maximum ROI
- Proven experience in product marketing, with a focus on veterinary diagnostics or related industries
- Strong understanding of marketing principles, including segmentation, targeting, and positioning
- Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams
- Ability to analyze complex data and develop insights that inform marketing strategies
- Experience with marketing automation tools and technologies
IDEXX is a global leader in veterinary diagnostics and information technology. We are committed to helping pet owners, veterinarians, and animal health professionals improve the health and well-being of animals. Our products and services are used in over 175 countries, and we have a global workforce of over 10,000 talented individuals.
We offer a competitive compensation and benefits package, as well as opportunities for professional growth and development. If you are a motivated and results-driven individual who is passionate about veterinary diagnostics and marketing, we encourage you to apply for this exciting opportunity.
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Technical Project Manager
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